Terms of Service

Instead of paying to use Tripple and the other products and services we offer, by using the Tripple Products covered by these Terms, you agree that we can show you ads that businesses and organizations pay us to promote on and off the Tripple Company Products. We use your personal data, such as information about your activity and interests, to show you ads that are more relevant to you. 

Protecting people’s privacy is central to how we’ve designed our ad system. This means that we can show you relevant and useful ads without telling advertisers who you are. We don’t sell your personal data. We allow advertisers to tell us things like their business goal, and the kind of audience they want to see their ads (for example, people between the age of 18-35 who like cycling). We then show their ad to people who might be interested. 

We also provide advertisers with reports about the performance of their ads to help them understand how people are interacting with their content on and off Tripple. For example, we provide general demographic and interest information to advertisers (for example, that an ad was seen by a woman between the ages of 25 and 34 who lives in Madrid and likes software engineering) to help them better understand their audience. We don’t share information that directly identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us specific permission.  

Tripple Micro Advertisements are created when favorite products are identified by your family members or friends. Once a user identifies a favorite item through the Tripple Cast questions, a Micro Advertisement is created and shown only to your friends and family. This is a feature which helps keeps the advertising environment small and intimate with more meaningful representation of products to the group. The promoting family member who identified their favorite item ie favorite type of car, favorite butter, etc, will be identified and associated with the favorited product and this will be displayed to the connection or family group. The user has the ability to control Micro Advertisements and whether they are shown within the Settings section of Tripple.  

We collect and use your personal data in order to provide the services described above to you. You can learn about how we collect and use your data in our Data Policy. You have controls over the types of ads and advertisers you see, and the types of information we use to determine which ads we show you.

We provide these services to you and others to help advance our mission. In exchange, we need you to make the following commitments:

1.Who can use Tripple

When people stand behind their opinions and actions, our community is safer and more accountable. For this reason, you must:

• Use the same name that you use in everyday life.
• Provide accurate information about yourself.
• Create only one account (your own) and use your timeline for personal purposes.
• Not share your password, give access to your Tripple account to others, or transfer your account to anyone else (without our permission) unless it is a function of the Tripple Next of Kin capabilities.

We try to make Tripple broadly available to everyone, but you cannot use Tripple if:

• You are under 13 years old.
• You are a convicted sex offender.
• We’ve previously disabled your account for violations of our Terms or Policies.
• You are prohibited from receiving our products, services, or software under applicable laws.

2.What you can share and do on Legac-E Products

We want people to use Legac-E Products to express themselves and to share content that is important to them, but not at the expense of the safety and well-being of others or the integrity of our community. You therefore agree not to engage in the conduct described below (or to facilitate or support others in doing so):

• You may not use our Products to do or share anything:
• That violates these Terms, our Community Standards, and other terms and policies that apply to your use of our Products.
• That is unlawful, misleading, discriminatory or fraudulent.
• That infringes or violates someone else’s rights, including their intellectual property rights.
• You may not upload viruses or malicious code or do anything that could disable, overburden, or impair the proper working or appearance of our Products.
• You may not access or collect data from our Products using automated means (without our prior permission) or attempt to access data you do not have permission to access.
• We can remove or restrict access to content that is in violation of these provisions. If we remove content that you have shared in violation of our Community Standards, we’ll let you know and explain any options you have to request another review, unless you seriously or repeatedly violate these Terms or if doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons. To help support our community, we encourage you to report content or conduct that you believe violates your rights (including intellectual property rights) or our terms and policies.
• We also can remove or restrict access to your content, services or information if we determine that doing so is reasonably necessary to avoid or mitigate adverse legal or regulatory impacts to Legac-E.

3.The permissions you give us

We need certain permissions from you to provide our services:

• Permission to use content you create and share: Some content that you share or upload, such as photos or videos, may be protected by intellectual property laws. You own the intellectual property rights (things like copyright or trademarks) in any such content that you create and share on Tripple and other Legac-E Company Products you use. Nothing in these Terms takes away the rights you have to your own content. You are free to share your content with anyone else, wherever you want. However, to provide our services we need you to give us some legal permissions (known as a ‘license’) to use this content. This is solely for the purposes of providing and improving our Products and services as described in Section 1 above. Specifically, when you share, post, or upload content that is covered by intellectual property rights on or in connection with our Products, you grant us a non-exclusive, transferable, sub-licensable, royalty-free, and worldwide license to host, use, distribute, modify, run, copy, publicly perform or display, translate, and create derivative works of your content (consistent with your privacy and application settings). This means, for example, that if you share a photo on Tripple, you give us permission to store, copy, and share it with others (again, consistent with your settings) such as service providers that support our service or other Legac-E Products you use. This license will end when your content is deleted from our systems. You can delete content individually or all at once by deleting your account. You can download a copy of your data at any time before deleting your account. When you delete content, it’s no longer visible to other users, however it may continue to exist elsewhere on our systems where
• immediate deletion is not possible due to technical limitations (in which case, your content will be deleted within a maximum of 90 days from when you delete it);
• your content has been used by others in accordance with this license and they have not deleted it (in which case this license will continue to apply until that content is deleted); or
• where immediate deletion would restrict our ability to investigate or identify illegal activity or violations of our terms and policies (for example, to identify or investigate misuse of our Products or systems); comply with a legal obligation, such as the preservation of evidence; or comply with a request of a judicial or administrative authority, law enforcement or a government agency; in which case, the content will be retained for no longer than is necessary for the purposes for which it has been retained (the exact duration will vary on a case-by-case basis).
• In each of the above cases, this license will continue until the content has been fully deleted.

Permission to use your name, profile picture, and information about your actions with ads and sponsored content: You give us permission to use your name and profile picture and information about actions you have taken on Tripple next to or in connection with ads, offers, and other sponsored content that we display across our Products, without any compensation to you. For example, we may show your friends that you are interested in an advertised event or have liked a Tripple Page created by a brand that has paid us to display its ads on Tripple. Ads like this can be seen only by people who have your permission to see the actions you’ve taken on Legac-E Products. You can learn more about your ad settings and preferences.

Permission to update software you use or download: If you download or use our software, you give us permission to download and install updates to the software where available.

Limits on using our intellectual property If you use content covered by intellectual property rights that we have and make available in our Products (for example, images, designs, videos, or sounds we provide that you add to content you create or share on Tripple), we retain all rights to that content (but not yours). You can only use our copyrights or trademarks (or any similar marks) as expressly permitted by our Brand Usage Guidelines or with our prior written permission. You must obtain our written permission (or permission under an open source license) to modify, create derivative works of, decompile, or otherwise attempt to extract source code from us.

1.Updating our Terms: We work constantly to improve our services and develop new features to make our Products better for you and our community. As a result, we may need to update these Terms from time to time to accurately reflect our services and practices. Unless otherwise required by law, we will notify you before we make changes to these Terms and give you an opportunity to review them before they go into effect. Once any updated Terms are in effect, you will be bound by them if you continue to use our Products. We hope that you will continue using our Products, but if you do not agree to our updated Terms and no longer want to be a part of the Tripple community, you can delete your account at any time.

2.Account suspension or termination: We want Tripple to be a place where people feel welcome and safe to create their digital legacy, bequeath and inherit items, perform charitable acts, mentor, express themselves and share their memories and ideas. If we determine that you have clearly, seriously or repeatedly breached our Terms or Policies, including in particular our Community Standards, we may suspend or permanently disable access to your account. We may also suspend or disable your account if you repeatedly infringe other people’s intellectual property rights or where we are required to do so for legal reasons. Where we take such action we’ll let you know and explain any options you have to request a review, unless doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; or where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons. You can learn more about what you can do if your account has been disabled and how to contact us if you think we have disabled your account by mistake. If you delete or we disable your account, these Terms shall terminate as an agreement between you and us, but the following provisions will remain in place: 3, 4.2-4.5.

3.Limits on liability: We work hard to provide the best Products we can and to specify clear guidelines for everyone who uses them. Our Products, however, are provided “as is,” and we make no guarantees that they always will be safe, secure, or error-free, or that they will function without disruptions, delays, or imperfections. To the extent permitted by law, we also DISCLAIM ALL WARRANTIES, WHETHER EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. We do not control or direct what people and others do or say, and we are not responsible for their actions or conduct (whether online or offline) or any content they share (including offensive, inappropriate, obscene, unlawful, and other objectionable content). We cannot predict when issues might arise with our Products. Accordingly, our liability shall be limited to the fullest extent permitted by applicable law, and under no circumstance will we be liable to you for any lost profits, revenues, information, or data, or consequential, special, indirect, exemplary, punitive, or incidental damages arising out of or related to these Terms or the Tripple Products, even if we have been advised of the possibility of such damages. Our aggregate liability arising out of or relating to these Terms or the Tripple Products will not exceed the greater of $100 or the amount you have paid us in the past twelve months.

4.Indemnification: You shall defend, indemnify and hold harmless us, our affiliates and each of our and their respective employees, contractors, directors, suppliers and representatives from all liabilities, claims and expenses, including reasonable attorneys’ fees, that arise from or relate to your use or misuse of, or access to, the Services, Content, or otherwise from Your Information, violation of these Terms, or infringement by you, or any third party using your Account or identity in the Services, of any intellectual property or other right of any person or entity. We reserve the right to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, in which event you will assist and cooperate with us in asserting any available defenses.

5.Disputes: We try to provide clear rules so that we can limit or hopefully avoid disputes between you and us. If a dispute does arise, however, it’s useful to know up front where it can be resolved and what laws will apply.For any claim, cause of action, or dispute you have against us that arises out of or relates to these Terms or the Legac-E Products (“claim”), you agree that it will be resolved exclusively in the U.S. District Court for the Northern District of New York. You also agree to submit to the personal jurisdiction of these courts for the purpose of litigating any such claim, and that the laws of the State of New York will govern these Terms and any claim, without regard to conflict of law provisions.

6.LEGAC-E in not a licensed professional. Legac-E and Tripple ARE NOT A LICENSED LAW FIRM, OR FINANCIAL ADVISORY FIRM, AND THE EMPLOYEES OF LEGAC-E ARE NOT ACTING AS YOUR ATTORNEYS, OR FINANCIAL ADVISORS. THE SERVICES ARE NOT, AND SHOULD NEVER BE, A SUBSTITUTE FOR THE ADVICE OF A LICENSED ATTORNEY OR FINANCIAL ADVISOR. LEGAC-E (TRIPPLE) CANNOT AND DOES NOT PROVIDE LEGAL OR FINANCIAL ADVICE. LEGAC-E (TRIPPLE) IS NOT PERMITTED TO ENGAGE IN THE PRACTICE OF FINANCIAL ADVISING. LEGAC-E (TRIPPLE) IS PROHIBITED FROM PROVIDING ANY KIND OF ADVICE, EXPLANATION, OPINION OR RECOMMENDATION TO YOU ABOUT (A) LEGAL RIGHTS, REMEDIES, DEFENSES, OPTIONS, SELECTION OF FORMS OR STRATEGIES; OR (B) ANY KIND OF ADVICE, EXPLANATION, OPINION OR RECOMMENDATION ABOUT POSSIBLE FINANCIAL INVESTMENTS OR STRATEGIES. No protected or fiduciary relationship, including without limitation that of attorney-client, is or will be created with Legac-E (Tripple) by virtue of your use of the Services. Accordingly, while communications between you and Legac-E (Tripple) are protected by our Privacy Policy, they are not protected by attorney-client privilege, or the work product doctrine. Again, Legac-E (Tripple) makes no guarantees, representations or warranties, whether expressed or implied, with respect to any information or materials presented on or through the Services; and will not be liable to you under any circumstances for any decision made or action taken by you in reliance on any such Content. The information or materials that you obtain or receive from Legac-E (Tripple), and its employees, contractors, partners, sponsors, advertisers, licensors or otherwise on or through the Services is for informational purposes only. At no time does Legac-E (Tripple) review the information you provide us for legal sufficiency, draw legal conclusions, provide legal advice, or apply the law to the facts of your particular situation. Neither Legac-E (Tripple) nor the Services are intended to provide personalized financial or tax advice, and you hereby agree that any information provided to or accessed by you from time to time on or through the Services is not developed or provided by Legac-E (Tripple) as investment advice and will not be used or treated by you as investment advice.

7.Other:

• These Terms (formerly known as the Statement of Rights and Responsibilities) make up the entire agreement between you and Legac-E LLC. regarding your use of our Products. They supersede any prior agreements.
• Some of the Products we offer are also governed by supplemental terms. If you use any of those Products, supplemental terms will be made available and will become part of our agreement with you. For instance, if you access or use our Products for commercial or business purposes, such as buying ads, selling products, developing apps, managing a group or Page for your business, or using our measurement services, you must agree to our Commercial Terms. If you post or share content containing music, you must comply with our Music Guidelines. To the extent any supplemental terms conflict with these Terms, the supplemental terms shall govern to the extent of the conflict.
• If any portion of these Terms is found to be unenforceable, the remaining portion will remain in full force and effect. If we fail to enforce any of these Terms, it will not be considered a waiver. Any amendment to or waiver of these Terms must be made in writing and signed by us.
• You will not transfer any of your rights or obligations under these Terms to anyone else without our consent.
• You may designate a person (called a Next of Kin) to manage your account if it is memorialized. Only your Next of Kin contact or a person who you have identified in a valid will or similar document expressing clear consent to disclose your content upon death or incapacity will be able to seek disclosure from your account after it is memorialized.
• You may designate a person (called a Medical Decision Maker) to release your Medical Will should the need arise. Only your Medical Decision makers will have access to these medical preferences and to whom they shall be released.
• These Terms do not confer any third-party beneficiary rights. All of our rights and obligations under these Terms are freely assignable by us in connection with a merger, acquisition, or sale of assets, or by operation of law or otherwise.
• You should know that we may need to change the username for your account in certain circumstances (for example, if someone else claims the username and it appears unrelated to the name you use in everyday life).
• We always appreciate your feedback and other suggestions about our products and services. But you should know that we may use them without any restriction or obligation to compensate you, and we are under no obligation to keep them confidential.
• We reserve all rights not expressly granted to you.

These guidelines outline our standards regarding the content you post to Tripple and your activity on Tripple and other Legac-E Products.

• Introduction: Every day, people use Tripple to share their experiences, connect with friends and family, give charity, provide mentorship, bequeath their valuable items and build their digital legacy for the future. It’s a service for billions to freely express themselves across countries, cultures and generations. Legac-E recognizes how important it is for Tripple to be a place where people feel empowered to communicate, and we take our role seriously in keeping abuse off the service. That’s why we developed standards for what is and isn’t allowed on Tripple. These standards are based on feedback from people and the advice of experts in fields like technology, public safety and human rights. To ensure everyone’s voice is valued, we take great care to create standards that include different views and beliefs, especially from people and communities that might otherwise be overlooked or marginalized. Please note that the US English version of the Community Standards reflects the most up to date set of the policies and should be used as the master document.
• Our commitment to voice: The goal of our Community Standards is to create a place for expression and give people a voice. Legac-E wants people to be able to talk openly about the memories and issues that matter to them, even if some may disagree or find them objectionable. In some cases, we allow content—which would otherwise go against our standards—if it’s newsworthy and in the public interest. We do this only after weighing the public interest value against the risk of harm, and we look to international human rights standards to make these judgments. Our commitment to expression is paramount, but we recognize the internet creates new and increased opportunities for abuse. For these reasons, when we limit expression, we do it in service of one or more of the following values:
• AUTHENTICITY: We want to make sure the content people see on Tripple is authentic. We believe that authenticity creates a better environment for sharing, and that’s why we don’t want people using Tripple to misrepresent who they are or what they’re doing.
• SAFETY: We’re committed to making Tripple a safe place. We remove content that could contribute to a risk of harm to the physical security of persons. Content that threatens people has the potential to intimidate, exclude or silence others and isn’t allowed on Tripple.
• PRIVACY: We’re committed to protecting personal privacy and information. Privacy gives people the freedom to be themselves, choose how and when to share on Tripple and connect more easily.
• DIGNITY: We believe that all people are equal in dignity and rights. We expect that people will respect the dignity of others and not harass or degrade others.
• Community Standards: Our Community Standards apply to everyone, all around the world, and to all types of content. Each section of our Community Standards starts with a “Policy Rationale” that sets out the aims of the policy followed by specific policy lines that outline: Content that’s not allowed; and Content that requires additional information or context to enforce on, content that is allowed with a warning screen or content that is allowed but can only be viewed by adults aged 18 and older.
• VIOLENCE AND CRIMINAL BEHAVIOR: Violence and Incitement We aim to prevent potential offline harm that may be related to content on Tripple. While we understand that people commonly express disdain or disagreement by threatening or calling for violence in non-serious ways, we remove language that incites or facilitates serious violence. We remove content, disable accounts and work with law enforcement when we believe there is a genuine risk of physical harm or direct threats to public safety. We also try to consider the language and context in order to distinguish casual statements from content that constitutes a credible threat to public or personal safety. In determining whether a threat is credible, we may also consider additional information like a person’s public visibility and the risks to their physical safety. In some cases, we see aspirational or conditional threats directed at terrorists and other violent actors (e.g. “Terrorists deserve to be killed”), and we deem those non-credible, absent specific evidence to the contrary.
• Dangerous Individuals and Organizations: In an effort to prevent and disrupt real-world harm, we do not allow organizations or individuals that proclaim a violent mission or are engaged in violence to have a presence on Tripple. We assess these entities based on their behavior both online and offline, most significantly, their ties to violence. Under this policy, we designate individuals, organizations, and networks of people. These designations are divided into three tiers that indicate the level of content enforcement, with Tier 1 resulting in the most extensive enforcement because we believe these entities have the most direct ties to offline harm. Tier 1 focuses on entities that engage in serious offline harms – including organizing or advocating for violence against civilians, repeatedly dehumanizing or advocating for harm against people based on protected characteristics, or engaging in systematic criminal operations. Tier 1 entities include terrorist, hate, and criminal organizations. We remove praise, substantive support, and representation of Tier 1 entities as well as their leaders, founders, or prominent members. Tier 1 includes hate organizations; criminal organizations, including those designated by the United States government as Specially Designated Narcotics Trafficking Kingpins (SDNTKs); and terrorist organizations, including entities and individuals designated by the United States government as Foreign Terrorist Organizations (FTOs) or Specially Designated Global Terrorists (SDGTs). We remove praise, substantive support, and representation of Tier 1 entities as well as their leaders, founders, or prominent members. In addition, we do not allow content that praises, substantively supports, or represents events that Tripple designates as violating violent events – including terrorist attacks, hate events, multiple-victim violence or attempted multiple-victim violence, multiple murders, or hate crimes. Nor do we allow praise, substantive support, or representation of the perpetrator(s) of such attacks. We also remove content that praises, substantively supports or represents ideologies that promote hate, such as nazism and white supremacy. Tier 2 focuses on entities that engage in violence against state or military actors but do not generally target civilians — what we call “Violent Non-State Actors.” We remove all substantive support and representation of these entities, their leaders, and their prominent members. We remove any praise of these groups’ violent activities. Tier 3 focuses on entities that may repeatedly engage in violations of our Hate Speech or Dangerous Organizations policies on-or-off the platform or demonstrate strong intent to engage in offline violence in the near future, but have not necessarily engaged in violence to date or advocated for violence against others based on their protected characteristics. This includes Militarized Social Movements, Violence-Inducing Conspiracy Networks, and individuals and groups banned for promoting hatred. Tier 3 entities may not have a presence or coordinate on our platforms. We recognize that users may share content that includes references to designated dangerous organizations and individuals to report on, condemn, or neutrally discuss them or their activities. Our policies are designed to allow room for these types of discussions while simultaneously limiting risks of potential offline harm. We thus require people to clearly indicate their intent when creating or sharing such content. If a user’s intention is ambiguous or unclear, we default to removing content. In line with international human rights law, our policies allow discussions about the human rights of designated individuals or members of designated dangerous entities, unless the content includes other praise, substantive support, or representation of designated entities or other policy violations, such as incitement to violence. Please see our Corporate Human Rights Policy for more information about our commitment to internationally recognized human rights.
• We Remove: We remove Praise, Substantive Support, and Representation of various Dangerous Organizations. These concepts apply to the organizations themselves, their activities, and their members. These concepts do not proscribe peaceful advocacy for particular political outcomes.
• Praise, defined as any of the below: Speak positively about a designated entity or event; E.g., “The fighters for the Islamic State are really brave!” Give a designated entity or event a sense of achievement; E.g., “Timothy McVeigh is a martyr.” Legitimizing the cause of a designated entity by making claims that their hateful, violent, or criminal conduct is legally, morally, or otherwise justified or acceptable; E.g., “Hitler did nothing wrong.” Aligning oneself ideologically with a designated entity or event. E.g., “I stand with Brenton Tarrant.” We remove Praise of Tier 1 entities and designated events. We will also remove praise of violence carried out by Tier 2 entities.
• Substantive Support, defined as any of the below: Any act which improves the financial status of a designated entity – including funneling money towards, or away from a designated entity; E.g., “Donate to the KKK!” Any act which provides material aid to a designated entity or event; E.g., “If you want to send care packages to the Sinaloa Cartel, use this address:” Putting out a call to action on behalf of a designated entity or event; E.g., “Contact the Atomwaffen Division – (XXX) XXX-XXXX” Recruiting on behalf of a designated entity or event; E.g., “If you want to fight for the Caliphate, DM me” Channeling information or resources, including official communications, on behalf of a designated entity or event E.g., Directly quoting a designated entity without caption that condemns, neutrally discusses, or is a part of news reporting. We remove Substantive Support of Tier 1 and Tier 2 entities and designated events.
• Representation, defined as any of the below: Stating that you are a member of a designated entity, or are a designated entity; E.g., “I am a grand dragon of the KKK.” Creating a Page, Profile, Event, Group, or other Tripple entity that is or purports to be owned by a Designated Entity or run on their behalf, or is or purports to be a designated event. E.g., A Page named “American Nazi Party.” We remove Representation of Tier 1 and 2 Designated Organizations, Hate-Banned Entities, and designated events. Types and Tiers of Dangerous Organizations Tier 1: Terrorism, organized hate, large-scale criminal activity, attempted multiple-victim violence, multiple victim violence, multiple murders, and violating violent events We do not allow individuals or organizations involved in organized crime, including those designated by the United States government as specially designated narcotics trafficking kingpins (SDNTKs); hate; or terrorism, including entities designated by the United States government as Foreign Terrorist Organizations (FTOs) or Specially Designated Global Terrorists (SDGTs), to have a presence onthe platform. We also don’t allow other people to represent these entities. We do not allow leaders or prominent members of these organizations to have a presence on the platform, symbols that represent them to be used on the platform, or content that praises them or their acts. In addition, we remove any coordination of substantive support for these individuals and organizations. We do not allow content that praises, substantively supports, or represents events that Legac-E designates as terrorist attacks, hate events, multiple-victim violence or attempted multiple-victim violence, serial murders, hate crimes or violating violent events. We also do not allow Praise, Substantive Support, or Representation of designated hateful ideologies. Terrorist organizations and individuals, defined as a non-state actor that: Engages in, advocates, or lends substantial support to purposive and planned acts of violence, Which causes or attempts to cause death, injury or serious harm to civilians, or any other person not taking direct part in the hostilities in a situation of armed conflict, and/or significant damage to property linked to death, serious injury or serious harm to civilians With the intent to coerce, intimidate and/or influence a civilian population, government, or international organization In order to achieve a political, religious, or ideological aim. Hate Organizations, defined as an association of three or more people that: is organized under a name, sign, or symbol; and has an ideology, statements, or physical actions that attack individuals based on characteristics, including race, religious affiliation, national origin, disability, ethnicity, gender, sex, sexual orientation, or serious disease. Criminal Organizations, defined as an association of three or more people that: is united under a name, color(s), hand gesture(s) or recognized indicia; and has engaged in or threatens to engage in criminal activity such as homicide, drug trafficking, or kidnapping. Multiple-Victim Violence and Multiple Murders We consider an event to be multiple-victim violence or attempted multiple-victim violence if it results in three or more casualties in one incident, defined as deaths or serious injuries. Any Individual who has committed such an attack is considered to be a perpetrator or an attempted perpetrator of multiple-victim violence. We consider any individual who has committed two or more murders over multiple incidents or locations a multiple murderer. Hateful Ideologies While our designations of organizations and individuals focus on behavior, we also recognize that there are certain ideologies and beliefs that are inherently tied to violence and attempts to organize people around calls for violence or exclusion of others based on their protected characteristics. In these cases, we designate the ideology itself and remove content that supports this ideology from our platform. These ideologies include: Nazism White Supremacy White Nationalism White Separatism We remove explicit Praise, Substantive Support, and Representation of these ideologies, and remove individuals and organizations that ascribe to one or more of these hateful ideologies. Tier 2: Violent Non-State Actors Organizations and individuals designated by Legac-E as Violent Non-state Actors are not allowed to have a presence on Tripple, or have a presence maintained by others on their behalf. As these groups are actively engaged in violence, substantive support of these entities is similarly not allowed. We will also remove praise of violence carried out by these entities.
• Violent Non-State Actors, defined as any non-state actor that: engages in purposive and planned acts of violence primarily against a government military or other armed groups; and that causes or attempts to cause death to persons taking direct part in hostilities in an armed conflict, and/or deprive communities of access to vital infrastructure and natural resources, and/or bring significant damage to property, linked to death, serious injury or serious harm to civilians Tier 3: Militarized Social Movements, Violence-Inducing Conspiracy Networks, and Hate Banned Entities Pages, Groups, Events, and Profiles or other Tripple entities that are – or claim to be – maintained by, or on behalf of, Militarized Social Movements and Violence-Inducing Conspiracy Networks are prohibited. Admins of these pages, groups and events will also be removed. Click here to read more about how we address movements and organizations tied to violence. We do not allow Representation of Organizations and individuals designated by Legac-E as Hate-Banned Entities.
• Militarized Social Movements (MSMs), which include:

  Militia Groups, defined as non-state actors that use weapons as a part of their training, communication, or presence; and are structured or operate as unofficial military or security forces and:

  Coordinate in preparation for violence or civil war; or Distribute information about the tactical use of weapons for combat; or

  Coordinate militarized tactical coordination in a present or future armed civil conflict or civil war.

  Groups supporting violent acts amid protests, defined as non-State actors that repeatedly:

• Coordinate, promote, admit to or engage in:

  Acts of street violence against civilians or law enforcement; or

  Arson, Looting, or other destruction of property; or

  Threaten to violently disrupt an election process; or

  Promote bringing weapons to a location when the stated intent is to intimidate people amid a protest.

• Violence-Inducing Conspiracy Networks (VICNs), defined as a Non-State Actor that:

  Organizes under a name, sign, mission statement, or symbol; and Promote theories that attribute violent or dehumanizing behavior to people or organizations that have been debunked by credible sources; and Has inspired multiple incidents of real-world violence by adherents motivated by the desire to draw attention to or redress the supposed harms promoted by these debunked theories. Hate-Banned Entities, defined as entities that engage in repeated hateful conduct or rhetoric, but do not rise to the level of a Tier 1 entity because they have not engaged in or explicitly advocated for violence, or because they lack sufficient connections to previously designated organizations or figures. For the following Community Standards, we require additional information and/or context to enforce: In certain cases, we will allow content that may otherwise violate the Community Standards when it is determined that the content is satirical. Content will only be allowed if the violating elements of the content are being satirized or attributed to something or someone else in order to mock or criticize them.

• Coordinating Harm and Promoting Crime Policy Rationale:

  In an effort to prevent and disrupt offline harm and copycat behavior, we prohibit people from facilitating, organizing, promoting or admitting to certain criminal or harmful activities targeted at people, businesses, property or animals. We allow people to debate and advocate for the legality of criminal and harmful activities, as well as draw attention to harmful or criminal activity that they may witness or experience as long as they do not advocate for or coordinate harm.

• Do not post content that falls into the following categories:

  Harm against people

  Depicting, admitting to or promoting acts of physical harm against people, including acts of domestic violence, except when shared in the context of redemption or defense.

  Swatting, specifically statements of intent, calls to action, representing, supporting, advocating for, depicting, admitting to or speaking positively about it.

  Depicting, promoting, advocating for or encouraging participation in a high-risk viral challenge.

  Promoting or advocating for harmful miracle cures for health issues.

  Coordinating, depicting, admitting to or promoting active and deliberate spread of communicable diseases by you or your associates

  Harm against animals

  Statements of intent, calls to action, representing, supporting or advocating for, or depicting, admitting to or promoting

  Acts of physical harm against animals committed by you or your associates except in cases of hunting, fishing, religious sacrifice, food preparation or processing, pest or vermin, self-defense or redemption. Staged animal vs. animal fights, including acts committed by a third party.

  Harm against property

  Statements of intent, calls to action, representing, supporting or advocating for harm against property that depicts, admits to, or promotes the following acts committed by you or your associates

• Vandalism.

Hacking when the intent is to hijack a domain, corrupt or disrupt cyber systems, seek ransoms or gain unauthorized access to data systems.

Theft when committed by you or your associates, as well as positive statements about theft when committed by a third party.

Voter and/or census fraud

Offers to buy or sell votes with cash or gifts

Statements that advocate, provide instructions, or show explicit intent to illegally participate in a voting or census process

Voter and/or census interference

Misrepresentation of the dates, locations, times and methods for voting or voter registration or census participation.

Misrepresentation of who can vote, qualifications for voting, whether a vote will be counted, and what information and/or materials must be provided in order to vote. Misrepresentation of who can participate in the census and what information or materials must be provided in order to participate. Content claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location. Explicit claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process. For the following content, we include a label so that people are aware the content may be sensitive: Imagery depicting a high-risk viral challenge if shared with a caption that condemns or raises awareness of the associated risks. For the following Community Standards, we require additional information and/or context to enforce:
• Do not post: Content revealing the identity of someone as a witness, informant, activist or individuals whose identity or involvement in a legal case has been restricted from public disclosure Imagery that is likely to deceive the public as to its origin if: The entity depicted or an authorized representative objects to the imagery, and The imagery has the potential to cause harm to members of the public. Other misrepresentations related to voting in an official election or census participation may be subject to false news standards, as referenced in section 20 . Misrepresentation of whether a candidate is running or not. Calls for coordinated interference that would affect an individual’s ability to participate in an official census or election. Content stating that census or voting participation may or will result in law enforcement consequences (for example, arrest, deport or imprisonment). Misrepresentation of government involvement in the census, including, where applicable, that an individual’s census information will be shared with another (non-census) government agency. Statements of intent, support or advocacy to go to an election site, voting location, or vote counting location when the purpose of going to the site is to monitor or watch voters or election officials’ activity using militaristic language (e.g. “war,” “army,” or “soldier” ) or an expressed goal to intimidate, exert control or display power (e.g. “Let’s show them who’s boss!,” “If they’re scared, they won’t vote!”). Content coordinating interference with the administration of the COVID-19 vaccine Content calling to action, advocating or promoting that others not get the COVID-19 vaccine.
• Restricted Goods and Services Policy Rationale To encourage safety and deter potentially harmful activities, we prohibit attempts by individuals, manufacturers, and retailers to purchase, sell, raffle, gift, transfer or trade certain goods and services on our platform. Brick-and-mortar and online retailers may promote firearms, alcohol, and tobacco items available for sale off of our services; however, we restrict visibility of this content for minors. We allow discussions about the sale of these goods in stores or by online retailers, as well as advocating for changes to regulations of goods and services covered in this policy.
• Do not post:

  Firearms

  Content that Attempts to buy, sell, or trade, firearms, firearm parts, ammunition, explosives, or lethal enhancements except when posted by a Page, Group or Instagram profile representing legitimate brick-and-mortar entities, including retail businesses, websites, brands or government agencies (e.g. police department, fire department) or a private individual sharing content on behalf of legitimate brick-and-mortar entities. Attempts to donate or gift firearms, firearm parts, ammunition, explosives, or lethal enhancements except when posted in the following contexts: Donating, trading in or buying back firearms and ammunition by a Page, Group or Instagram profile representing legitimate brick-and-mortar entities, including retail businesses, websites, brands or government agencies, or a private individual sharing content on behalf of legitimate brick-and-mortar entities. An auction or raffle of firearms by legitimate brick-and-mortar entities, including retail businesses, government-affiliated organizations or non-profits, or private individuals affiliated with or sponsored by legitimate brick-and-mortar entities. Asks for firearms, firearm parts, ammunition, explosives, or lethal enhancements Sells, gifts, exchanges, transfers, coordinates, promotes (by which we mean speaks positively about, encourages the use of) or provides access to 3D printing or computer-aided manufacturing instructions for firearms or firearms parts regardless of context or poster. Non-medical drugs Content that: Attempts to buy, sell, trade, co-ordinate the trade of, donate, gift or asks for non-medical drugs. Admits to buying, trading or co-ordinating the trade of non-medical drugs by the poster of the content by themselves or through others. Admits to personal use without acknowledgment of or reference to recovery, treatment, or other assistance to combat usage. This content may not speak positively about, encourage use of, coordinate or provide instructions to make or use non-medical drugs. Coordinates or promotes (by which we mean speaks positively about, encourages the use of, or provides instructions to use or make) non-medical drugs. Pharmaceutical drugs Content that: Attempts to buy, sell or trade pharmaceutical drugs except when: Listing the price of vaccines in an explicit education or discussion context. Offering delivery when posted by legitimate healthcare e-commerce businesses. Attempts to donate or gift pharmaceutical drugs Asks for pharmaceutical drugs except when content discusses the affordability, accessibility or efficacy of pharmaceutical drugs in a medical context Marijuana Content that attempts to buy, sell, trade, donate or gift or asks for marijuana. Endangered species (wildlife and plants): Content that: Attempts to buy, sell, trade, donate,or gift or asks for endangered species or their parts. Admits to poaching, buying or trading of endangered species or their parts committed by the poster of the content either by themselves or their associates through others. This does not include depictions of poaching by strangers. Depicts poaching of endangered species or their parts committed by the poster of the content by themselves or their associates. Shows coordination or promotion (by which we mean speaks positively about, encourages the poaching of, or provides instructions to use or make products from endangered species or their parts) Live non-endangered animals excluding livestock Content that attempts to buy, sell or trade live non-endangered animals except when: Posted by a Page, Group or Instagram profile representing legitimate brick-and-mortar entities, including retail businesses, legitimate websites, brands, or rehoming shelters, or a private individual sharing content on behalf of legitimate brick-and-mortar entities. Posted in the context of donating or rehoming live non-endangered animals, including rehoming fees for peer-to-peer adoptions, selling an animal for a religious offering, or offering a reward for lost pets. Human blood Content that attempts to buy, sell or trade human blood. Content that asks for human blood except for a donation or gift. Alcohol / tobacco Content that: Attempts to buy, sell or trade alcohol or tobacco except when: Posted by a Page, Group, or Instagram profile representing legitimate brick-and-mortar entities, including retail businesses, websites or brands, or a private individual sharing content on behalf of legitimate brick-and-mortar entities. Content refers to alcohol/tobacco that will be exchanged or consumed on location at an event, restaurant, bar, party and so on. Attempts to donate or gift alcohol or tobacco except when posted by a Page, Group, or Instagram profile representing legitimate brick-and-mortar entities, including retail businesses, websites or brands, or a private individual sharing content on behalf of legitimate brick-and-mortar entities. Asks for alcohol or tobacco Weight loss products Content about weight loss that contains a miracle claim and attempts to buy, sell, trade, donate or gift weight loss products. Historical artifacts Content that attempts to buy, sell, trade, donate or gift or asks for historical artifacts. Except when any of the above occurs in a fictional or documentary context Hazardous Goods and Materials Content that attempts to buy, sell, trade, donate or gift or asks for hazardous goods and material Except when any of the above occurs in a fictional or documentary context For the following content, we restrict visibility to adults 21 years of age and older: Firearms Content posted by or promoting legitimate brick-and-mortar store, entities, including retail businesses websites, brands, or government agencies which attempt to buy, sell, trade, donate or gift (including in the context of an auction or a raffle) firearms, firearm parts, ammunition, explosives, or lethal enhancements. For the following content, we restrict visibility to adults 18 years of age and older: Alcohol/tobacco Content posted by or promoting legitimate brick-and-mortar entities, including retail businesses websites or brands, which attempt to buy, sell, trade, donate or gift of alcohol or tobacco products. Bladed weapons Content that attempts to buy, sell, trade, donate or gift bladed weapons. Weight loss products and potentially dangerous cosmetic procedures Content that Attempts to buy, sell, trade, donate or gift weight loss products or potentially dangerous cosmetic procedures. Admits to or depicts using a weight loss product or potentially dangerous cosmetic procedures, except when admitting to use in a disapproval context. Shows coordination or promotion (by which we mean speaks positively, encourages the use of or provides instructions to use or make a diet product or perform dangerous cosmetic procedures). Sex toys and sexual enhancement products Content that attempts to buy, sell, trade, donate or gift sex toys and sexual enhancement products Real money gambling Content that attempts to sell or promote online gaming and gambling services where anything of monetary value (including cash or digital/virtual currencies, e.g. bitcoin) is required to play and anything of monetary value forms part of the prize. For the following Community Standards, we require additional information and/or context to enforce: In certain cases, we will allow content that may otherwise violate the Community Standards when it is determined that the content is satirical. Content will only be allowed if the violating elements of the content are being satirized or attributed to something or someone else in order to mock or criticize them.
• Fraud and Deception

  Policy Rationale

  In an effort to prevent fraudulent activity that can harm people or businesses, we remove content that purposefully deceives, willfully misrepresents or otherwise defrauds or exploits others for money or property. This includes content that seeks to coordinate or promote these activities using our services. We allow people to raise awareness and educate others as well as condemn these activities unless this includes content that contains sensitive information, such as personally identifiable information.

  Do not post:

  Content that provides instructions on, engages in, promotes, coordinates, encourages, facilitates, admits to, recruits for, or admits to the offering or solicitation of any of the following activities: Deceiving others to generate a financial or personal benefit to the detriment of a third party or entity through: Investment or financial scams: Loan scams Advance fee scams. Gambling scams Ponzi or pyramid schemes. Money or cash flips or money muling. Investment scams with promise of high rates of return. Inauthentic identity scams: Charity scams. Romance or impersonation scams Establishment of false businesses or entities. Product or rewards scams: Grant and benefits scams. Tangible, spiritual or illuminati scams. Insurance scams, including ghost broking Fake jobs, work from home or get-rich-quick scams. Debt relief or credit repair scams. Engaging and co-ordinating with others to fraudulently generate a financial or personal benefit at a loss for a third party, such as people, businesses or organisations through: Fake documents or financial instruments by: Creating, selling or buying of: Fake or forged documents. Fake or counterfeit currency or vouchers. Fake or forged educational and professional certificates. Money laundering Stolen information, goods, or services by: Credit card fraud and goods or property purchases with stolen financial information Trading, selling or buying of: Personal Identifiable Information. Fake and misleading user reviews or ratings. Credentials for subscription services. Coupons. Sharing, selling, trading, or buying of: Future exam papers or answer sheets. Betting manipulation (for example match fixing). Manipulation of measuring devices such as electricity or water meters in order to bypass their authorised or legal use. For the following Community Standards, we require additional information and/or context to enforce: Do not post: Content that engages in, promotes, encourages, facilitates, or admits to the following activities: Bribery. Embezzlement. In certain cases, we will allow content that may otherwise violate the Community Standards when it is determined that the content is satirical. Content will only be allowed if the violating elements of the content are being satirized or attributed to something or someone else in order to mock or criticize them.
• SAFETY Suicide and Self-Injury Policy Rationale We care deeply about the safety of the people who use our apps. We regularly consult with experts in suicide and self-injury to help inform our policies and enforcement, and work with organizations around the world to provide assistance to people in distress. While we do not allow people to intentionally or unintentionally celebrate or promote suicide or self-injury, we do allow people to discuss these topics because we want Tripple to be a space where people can share their experiences, raise awareness about these issues, and seek support from one another. We define self-injury as the intentional and direct injuring of the body, including self-mutilation and eating disorders. We remove any content that encourages suicide or self-injury, including fictional content such as memes or illustrations and any self-injury content which is graphic, regardless of context. We also remove content that identifies and negatively targets victims or survivors of suicide or self-injury seriously, humorously or rhetorically, as well as real time depictions of suicide or self-injury. Content about recovery of suicide or self-harm that is allowed, but may contain imagery that could be upsetting, such as a healed scar, is placed behind a sensitivity screen. When people post or search for suicide or self-injury- related content, we will direct them to local organizations that can provide support and if our Community Operations team is concerned about immediate harm we will contact local emergency services to get them help. With respect to live content, experts have told us that if someone is saying they intend to attempt suicide on a livestream, we should leave the content up for as long as possible, because the longer someone is talking to a camera, the more opportunity there is for a friend or family member to call emergency services. However, to minimize the risk of others being negatively impacted by viewing this content, we will stop the livestream at the point at which the threat turns into an attempt. As mentioned above, in any case, we will contact emergency services if we identify someone is at immediate risk of harming themselves. Do not post: Content that promotes, encourages, coordinates, or provides instructions for Suicide. Self-injury. Eating disorders. Content that depicts graphic self-injury imagery It is against our policies to post content depicting a person who engaged in a suicide attempt or death by suicide Content that focuses on depiction of ribs, collar bones, thigh gaps, hips, concave stomach, or protruding spine or scapula when shared together with terms associated with eating disorders Content that contains instructions for drastic and unhealthy weight loss when shared together with terms associated with eating disorders. Content that mocks victims or survivors of suicide, self-injury or eating disorders who are either publicly known or implied to have experienced suicide or self-injury For the following content, we restrict content to adults over the age of 18, and include a sensitivity screen so that people are aware the content may be upsetting: Photos or videos depicting a person’s death by suicide or suicide attempt that are determined to be newsworthy. Photos or videos depicting a person who engaged in euthanasia/assisted suicide in a medical setting. For the following content, we include a sensitivity screen so that people are aware the content may be upsetting to some: Content that depicts older instances of self-harm such as healed cuts or other non-graphic self-injury imagery in a self-injury, suicide or recovery context. Content that depicts ribs, collar bones, thigh gaps, hips, concave stomach, or protruding spine or scapula in a recovery context. We provide resources to people who post written or verbal admissions of engagement in self injury, including: Suicide. Euthanasia/assisted suicide. Self-harm. Eating disorders. Vague, potentially suicidal statements or references (including memes or stock imagery about sad mood or depression) in a suicide or self-injury context. For the following Community Standards, we require additional information and/or context to enforce: We may remove suicide notes when we have confirmation of a suicide or suicide attempt. We try to identify suicide notes using several factors, including but not limited to, family or legal representative requests, media reports, law enforcement reports or other third party sources (e.g. government agencies, NGOs). A suicide note may also be removed when reported through the Suicidal Content Contact Form or Instagram Contact Form when we have confirmation of a suicide or suicide attempt
• Child Sexual Exploitation, Abuse and Nudity Policy Rationale: We do not allow content that sexually exploits or endangers children. When we become aware of apparent child exploitation, we report it to the National Center for Missing and Exploited Children (NCMEC), in compliance with applicable law. We know that sometimes people share nude images of their own children with good intentions; however, we generally remove these images because of the potential for abuse by others and to help avoid the possibility of other people reusing or misappropriating the images. We also work with external experts to discuss and improve our policies and enforcement around online safety issues, especially with regard to children. Learn more about the technology we’re using to fight against child exploitation. Do not post: Child sexual exploitation Content that threatens, depicts, praises, supports, provides instructions for, makes statements of intent, admits participation in or shares links of the sexual exploitation of children (real or non-real minors, toddlers or babies), including but not limited to: Sexual intercourse Explicit sexual intercourse or oral sex, defined as mouth or genitals entering or in contact with another person’s genitals or anus, where at least one person’s genitals are nude. Implied sexual intercourse or oral sex, including when contact is imminent or not directly visible. Stimulation of genitals or anus, including when activity is imminent or not directly visible. Presence of by-products of sexual activity. Any of the above involving an animal. Children with sexual elements, including but not limited to: Restraints. Focus on genitals. Presence of aroused adult. Presence of sex toys. Sexualised costume. Stripping. Staged environment (for example, on a bed) or professionally shot (quality/focus/angles). Open-mouth kissing. Content of children in a sexual fetish context. Content that supports, promotes, advocates or encourages participation in pedophilia unless it is discussed neutrally in an academic or verified health context. Content that identifies or mocks alleged victims of child sexual exploitation by name or image. Solicitation Content that solicits Child Sexual Abuse Material (CSAM) Nude imagery of children Sexualized imagery of children Real-world sexual encounters with children Inappropriate interactions with children Content that constitutes or facilitates inappropriate interactions with children, such as: Arranging or planning real-world sexual encounters with children Purposefully exposing children to sexually explicit language or sexual material Engaging in implicitly sexual conversations in private messages with children Obtaining or requesting sexual material from children in private messages Exploitative intimate imagery and sextortion Content that attempts to exploit minors by: Coercing money, favors or intimate imagery with threats to expose intimate imagery or information. Sharing, threatening or stating an intent to share private sexual conversations or intimate imagery. Sexualization of children Content that solicits imagery of child sexual exploitation, or nude or sexualized images or videos of children Content (including photos, videos, real-world art, digital content, and verbal depictions) that shows children in a sexualized context. Groups, Pages and profiles targeted to sexualizing children. Child nudity Content that depicts child nudity where nudity is defined as: Close-ups of children’s genitalia Real nude toddlers, showing: Visible genitalia, even when covered or obscured by transparent clothing. Visible anus and/or fully nude close-up of buttocks. Real nude minors, showing: Visible genitalia (including genitalia obscured only by pubic hair or transparent clothing) Visible anus and/or fully nude close-up of buttocks. Uncovered female nipples. No clothes from neck to knee – even if no genitalia or female nipples are showing. Digitally-created depictions of nude minors, toddlers or babies unless the image is for health or educational purposes. Non-sexual child abuse Imagery that depicts non-sexual child abuse regardless of sharing intent Content that praises, supports, promotes, advocates for, provides instructions for or encourages participation in non-sexual child abuse. For the following content, we include a warning screen so that people are aware the content may be disturbing and limit the ability to view the content to adults, ages eighteen and older: Videos or photos that depict police officers or military personnel committing non-sexual child abuse. Imagery of non-sexual child abuse, when law enforcement, child protection agencies, or trusted safety partners request that we leave the content on the platform for the express purpose of bringing a child back to safety. For the following content, we include a sensitivity screen so that people are aware the content may be upsetting to some: Videos or photos of violent immersion of a child in water in the context of religious rituals. For the following Community Standards, we require additional information and/or context to enforce: For the following content, we include a warning label so that people are aware that the content may be sensitive: Imagery posted by a news agency that depicts child nudity in the context of famine, genocide, war crimes, or crimes against humanity, unless accompanied by a violating caption or shared in a violating context, in which case the content is removed. We may also remove imagery depicting the aftermath of non-sexual child abuse when reported by news media partners, NGOs or other trusted safety partners.
• Adult Sexual Exploitation Policy Rationale: We recognize the importance of Tripple as a place to discuss and draw attention to sexual violence and exploitation. In an effort to create space for this conversation and promote a safe environment, we allow victims to share their experiences, but remove content that depicts, threatens or promotes sexual violence, sexual assault, or sexual exploitation. We also remove content that displays, advocates for or coordinates sexual acts with non-consenting parties to avoid facilitating non-consensual sexual acts. To protect victims and survivors, we remove images that depict incidents of sexual violence and intimate images shared without the consent of the person(s) pictured. As noted in the introduction, we also work with external safety experts to discuss and improve our policies and enforcement around online safety issues, and we may remove content when they provide information that content is linked to harmful activity. Do not post: In instances where content consists of any form of non-consensual sexual touching, necrophilia, or forced stripping, including: Depictions (including real photos/videos except in a real-world art context), or Sharing, offering, asking for or threatening to share imagery, or Descriptions, unless shared by or in support of the victim/survivor, or Advocacy (including aspirational and conditional statements), or Statements of intent, or Calls for action, or Admitting participation, or Mocking victims of any of the above. Content that attempts to exploit people by any of the following: Sextortion: Coercing money, favors or intimate imagery from people with threats to expose their intimate imagery or intimate information Sharing, threatening, stating an intent to share, offering or asking for non-consensual intimate imagery that fulfills all of the 3 following conditions: Imagery is non-commercial or produced in a private setting. Person in the imagery is (near) nude, engaged in sexual activity or in a sexual pose. Lack of consent to share the imagery is indicated by meeting any of the signals: Vengeful context (such as, caption, comments or page title). Independent sources (such as, law enforcement record) including entertainment media (such as, leak of images confirmed by media). A visible match between the person depicted in the image and the person who has reported the content to us. The person who reported the content to us shares the same name as the person depicted in the image. Secretly taken non-commercial imagery of a real person’s commonly sexualized body parts (breasts, groin, buttocks, or thighs) or of a real person engaged in sexual activity. This imagery is commonly known as “creepshots” or “upskirts” and includes photos or videos that mock, sexualize or expose the person depicted in the imagery. Threatening or stating an intent to share private sexual conversations that meets the following criteria: commonly known as “creepshots” or “upskirts” and includes photos or videos that mock, sexualize or expose the person depicted in the imagery. Threatening or stating an intent to share private sexual conversations that meets the following criteria: Lack of consent is indicated by: Vengeful context and/or threatening context, or A visible match between the person depicted in the image and the person who has reported the content to us. The person who reported the content to us shares the same name as the person depicted in the image. For the following content, we include a warning screen so that people are aware the content may be disturbing: Narratives and statements that contain a description of non-consensual sexual touching (written or verbal) that includes details beyond mere naming or mentioning the act if: Shared by the victim, or Shared by a third party (other than the victim) in support of the victim or condemnation of the act or for general awareness to be determined by context/caption. Content mocking the concept of non-consensual sexual touching For the following Community Standards, we require additional information and/or context to enforce: We may restrict visibility to people over the age of 18 and include a warning label on certain fictional videos (e.g., digital and hand-drawn imagery, film and TV show scenes, comic books, music videos) that depict non-consensual sexual touching. In addition to our at-scale policy of removing content that threatens or advocates rape or other non-consensual sexual touching, we may also disable the posting account.
• Bullying and Harassment Policy Rationale: Bullying and harassment happen in many places and come in many different forms from making threats and releasing personally identifiable information to sending threatening messages and making unwanted malicious contact. We do not tolerate this kind of behavior because it prevents people from feeling safe and respected on Tripple. We distinguish between public figures and private individuals because we want to allow discussion, which often includes critical commentary of people who are featured in the news or who have a large public audience. For public figures, we remove attacks that are severe as well as certain attacks where the public figure is directly tagged in the post or comment. For private individuals, our protection goes further: We remove content that’s meant to degrade or shame, including, for example, claims about someone’s sexual personal activity. We recognize that bullying and harassment can have more of an emotional impact on minors, which is why our policies provide heightened protection for users between the ages of 13 and 18. Context and intent matter, and we allow people to post and share if it is clear that something was shared in order to condemn or draw attention to bullying and harassment. In certain instances, we require self-reporting because it helps us understand that the person targeted feels bullied or harassed. In addition to reporting such behavior and content, we encourage people to use tools available on Tripple to help protect against it. Note: This policy does not apply to individuals who are part of designated organizations under the Dangerous Organizations and Individuals policy or individuals who died prior to 1900. Do not: Tier 1: Target anyone maliciously by: Repeatedly contacting someone in a manner that is: Unwanted, or Sexually harassing, or Directed at a large number of individuals with no prior solicitation. Attacking someone based on their status as a victim of sexual assault, sexual exploitation, sexual harassment, or domestic abuse. Calling for self-injury or suicide of a specific person, or group of people. Attacking someone through derogatory terms related to sexual activity (for example: whore, slut). Posting content about a violent tragedy, or victims of violent tragedies that include claims that a violent tragedy did not occur. Posting content about victims or survivors of violent tragedies or terrorist attacks by name or by image, with claims that they are: Acting/pretending to be a victim of an event. Otherwise paid or employed to mislead people about their role in the event. Threatening to release an individual’s private phone number, residential address or email address. Making statements of intent to engage in a sexual activity or advocating for them to engage in a sexual activity. Making severe sexualized commentary Sharing derogatory sexualized photoshopped imagery or drawings Calling for, or making statements of intent to engage in, bullying and/or harassment. Posting content that further degrades or expresses disgust toward individuals who are depicted in the process of, or right after, menstruating, urinating, vomiting, or defecating Creating Pages or Groups that are dedicated to attacking individual(s) by: Calling for death, or to contract or develop a medical condition. Making statements of intent of advocating to engage in sexual activity. Making claims that the individual has or may have a sexually transmitted disease. Sexualizing another adult. Sending messages that contain the following attacks when aimed at an individual or group of individuals in the thread: Attacks referenced in Tier 1, 2 and 4 of this policy. Targeted cursing. Calls for death, serious disease, disability, epidemic disease or physical harm. Tier 2: Target private individuals, limited scope public figures (for example, individuals whose primary fame is limited to their activism, journalism, or those who become famous through involuntary means) or public figures who are minors with: Calls for death, or to contract or develop a medical condition. Female-gendered cursing terms when used in a derogatory way. Claims about sexual activity or sexually transmitted diseases except in the context of criminal allegations against adults about non-consensual sexual touching. Pages or Groups created to attack through: Targeted cursing. Negative physical descriptions. Claims about religious identity or blasphemy. Expressions of contempt or disgust. Female-gendered cursing terms when used in a derogatory way. Tier 3: Target public figures by purposefully exposing them to: For adults and minors: Calls for death, or to contract or develop a medical condition. Claims about sexually transmitted disease Female-gendered cursing terms when used in a derogatory way. Content that praises, celebrates or mocks their death or medical condition. Attacks through negative physical descriptions. For minors: Comparisons to animals or insects that are culturally perceived as intellectually or physically inferior or to an inanimate object (“cow,” “monkey” “potato”). Content manipulated to highlight, circle or otherwise negatively draw attention to specific physical characteristics (nose, ear and so on). Tier 4: Target private individuals or limited scope public figures (for example, individuals whose primary fame is limited to their activism, journalism, or those who become famous through involuntary means) with: Comparisons to animals or insects that are culturally perceived as intellectually or physically inferior or to an inanimate object (“cow,” “monkey” “potato”). Content manipulated to highlight, circle or otherwise negatively draw attention to specific physical characteristics (nose, ear and so on). Attacks through negative physical descriptions. Content that ranks individuals on physical appearance or personality. Content sexualizing another adult. Content that further degrades individuals who are depicted being physically bullied except in self-defense and fight-sport contexts. Content that praises, celebrates, or mocks their death or serious physical injury. In addition to the above, attacks through Pages or Groups: Negative character or ability claims. First-person voice bullying only if the object targets more than one private individual. Tier 5: Target private adults (who must self-report) or any private minors or involuntary minor public figures with: Targeted cursing. Claims about romantic involvement, sexual orientation or gender identity. Coordination, advocacy or promotion of exclusion. Negative character or ability claims, except in the context of criminal allegations and business reviews against adults. We allow criminal allegations so that people can draw attention to personal experiences or offline events. In cases in which criminal allegations pose off-line harm to the named individual, however, we may remove them. Expressions of contempt or disgust, except in the context of criminal allegations against adults. Tier 6: Target private individuals who are minors with: Allegations about criminal or illegal behavior. Videos of physical bullying shared in a non-condemning context. Tier 7: Target private individuals (who must self-report) with: First-person voice bullying. Unwanted manipulated imagery. Comparison to other public, fictional or private individuals on the basis of physical appearance Claims about religious identity or blasphemy. Comparisons to animals or insects that are not culturally perceived as intellectually or physically inferior (“tiger,” “lion”). Neutral or positive physical descriptions. Non-negative character or ability claims. Any bullying or harassment violation, when shared in an endearing context. Attacks through derogatory terms related to a lack of sexual activity. We add a cover to this content so people can choose whether to see it: Videos of physical bullying against minors shared in a condemning context For the following Community Standards, we require additional information and/or context to enforce: Do not: Post content that targets private individuals through unwanted Pages, Groups and Events. We remove this content when it is reported by the victim or an authorized representative of the victim. Create accounts to contact someone who has blocked you. Post attacks that use derogatory terms related to female gendered cursing. We remove this content when the victim or an authorized representative of the victim informs us of the content, even if the victim has not reported it directly. Post content that would otherwise require the victim to report the content or an indicator that the poster is directly targeting the victim (for example: the victim is tagged in the post or comment). We will remove this content if we have confirmation from the victim or an authorized representative of the victim that the content is unwanted. Post content praising, celebrating or mocking anyone’s death. We also remove content targeting a deceased individual that we would normally require the victim to report. Post content calling for or stating an intent to engage in behavior that would qualify as bullying and harassment under our policies. We will remove this content when we have confirmation from the victim or an authorized representative of the victim that the content is unwanted. Post content sexualizing a public figure. We will remove this content when we have confirmation from the victim or an authorized representative of the victim that the content is unwanted. Repeatedly contact someone to sexually harass them. We will remove this content when we have confirmation from the victim or an authorized representative of the victim that the content is unwanted. Engage in mass harassment against individuals that targets them based on their decision to take or not take the COVID-19 vaccine with: Statements of mental or moral inferiority based on their decision, or Statements that advocate for or allege a negative outcome as a result of their decision, except for widely proven and/or accepted COVID-19 symptoms or vaccine side effects. Remove directed mass harassment, when: Targeting, via any surface, ‘individuals at heightened risk of offline harm’, defined as: Human rights defenders Minors Victims of violent events/tragedies Opposition figures in at-risk countries during election periods Government dissidents who have been targeted based on their dissident status Ethnic and religious minorities in conflict zones Member of a designated and recognizable at-risk group Targeting any individual via personal surfaces, such as inbox or profiles, with: Content that violates the bullying and harassment policies for private individuals or, Objectionable content that is based on a protected characteristic Disable accounts engaged in mass harassment as part of either State or state-affiliated networks targeting any individual via any surface. Adversarial networks targeting any individual via any surface with: Content that violates the bullying and harassment policies for private individuals or, Content that targets them based on a protected characteristic, or, Content or behavior otherwise deemed to be objectionable in local context
• Human Exploitation Policy Rationale: After consulting with outside experts from around the world, we are consolidating several existing exploitation policies, that were previously housed in different sections of the Community Standards into one dedicated section that focuses on human exploitation and captures a broad range of harmful activities that may manifest on our platform. Experts think and talk about these issues under one umbrella human exploitation. In an effort to disrupt and prevent harm, we remove content that facilitates or coordinates the exploitation of humans, including human trafficking. We define human trafficking as the business of depriving someone of liberty for profit. It is the exploitation of humans in order to force them to engage in commercial sex, labor or other activities against their will. It relies on deception, force and coercion, and degrades humans by depriving them of their freedom while economically or materially benefiting others. Human trafficking is multi-faceted and global; it can affect anyone regardless of age, socioeconomic background, ethnicity, gender or location. It takes many forms, and any given trafficking situation can involve various stages of development. By the coercive nature of this abuse, victims cannot consent. While we need to be careful not to conflate human trafficking and smuggling, they can be related and exhibit overlap. The United Nations defines human smuggling as the procurement or facilitation of illegal entry into a state across international borders. Without necessity for coercion or force, it may still result in the exploitation of vulnerable individuals who are trying to leave their country of origin, often in pursuit of a better life. Human smuggling is a crime against a state, relying on movement, and human trafficking is a crime against a person, relying on exploitation. Do not post: Content or exhibited behavior that may lead to human exploitation, which includes any of the following: Sex trafficking, covering minors and adults. Sales of children or illegal adoption. Orphanage trafficking and orphanage volun-tourism. Forced marriages. Labor exploitation (including bonded labor). Domestic servitude. Non-regenerative organ trafficking. Forced criminal activity (e.g. forced begging, forced drug trafficking). Recruitment of child soldiers. Content geared towards the: Recruitment of potential victims through force, fraud, coercion, enticement, deception, blackmail or other non-consensual acts. Facilitation of human exploitation by coordinating, transporting, transferring, harboring or brokering of victims prior or during the exploitation. Exploitation of humans by promoting, depicting or advocating for it. Content that offers to provide or facilitate human smuggling
• Privacy Violations Policy Rationale Privacy and the protection of personal information are fundamentally important values for Tripple. We work hard to safeguard your personal identity and information and we do not allow people to post personal or confidential information about yourself or of others. We remove content that shares, offers or solicits personally identifiable information or other private information that could lead to physical or financial harm, including financial, residential, and medical information, as well as private information obtained from illegal sources. We also recognize that private information may become publicly available through news coverage, court filings, press releases, or other sources. When that happens, we may allow the information to be posted. We also provide people ways to report imagery that they believe to be in violation of their privacy rights. Do not post: Content that shares or solicits any of the following private information, either on Tripple or through external links: Personally identifiable information about yourself or others Personal identity: identifying individuals through government-issued numbers. National identification number (for example Social Security Number (SSN), Passport Number, National Insurance/Health Service Number, Personal Public Service Number (PPS), Individual Taxpayer Identification Number (ITIN)). Government IDs of law enforcement, military, or security personnel. Personal information: directly identifying an individual, by indicating the ID number or registration information and the individual’s name. Records or official documentation of civil registry information (marriage, birth, death, name change or gender recognition, and so on). Immigration and work status documents (for example, green cards, work permits, visas, or immigration papers). Driver’s licenses or license plates, except when license plates are shared to facilitate finding missing people or animals. Credit Privacy Number (CPN). Digital identity: authenticating access to an online identity Email addresses with passwords. Digital identities with passwords. Passwords, pins or codes to access private information. Other private information Personal contact information of others such as phone numbers, addresses and email addresses, except when shared or solicited to promote charitable causes, find missing people, animals, or objects, or contact business service providers. Financial information. Personal financial information about yourself or others, including: Non-public financial records or statements. Bank account numbers with security or pin codes. Digital payment method information with log in details, security or pin codes. Credit or debit card information with validity dates or security pins or codes. Financial information about businesses or organizations, unless originally shared by the organization itself, including: Financial records or statements except when the financial records of the business are publicly available (for example, listed on stock exchanges or regulatory agencies, and so on) Bank account numbers accompanied by security or pin codes. Digital payment method information accompanied by log in details, security or pin codes. Residential information Imagery that displays the external view of private residences if all of the following conditions apply: The residence is a single-family home, or the resident’s unit number is identified in the image/caption. The city/neighborhood or GPS pin (for example, a pin from Google Maps) are identified. The content identifies the resident(s). That same resident objects to the exposure of their private residence, or there is context of organizing protests against the resident (This does not include embassies that also serve as residences). Content that exposes information about safe houses by sharing any of the below, unless the safe house is actively promoting information about their facility Actual address (Note: “Post Box only” is allowed.) Images of the safe house. Identifiable city/neighborhood of the safe house. Information exposing the identity of the safe house residents. Medical information Records or official documentation displaying medical, psychological, biometric, or genetic hereditary of others. Information obtained from hacked sources. Except in limited cases of newsworthiness, content claimed or confirmed to come from a hacked source, regardless of whether the affected person is a public figure or a private individual. Status or occupation related information. Content that exposes the undercover status of law enforcement, military, or security personnel if: The content contains the agent’s full name or other explicit identification and explicitly mentions their undercover status. The imagery identifies the faces of the law enforcement personnel and explicitly mentions their undercover status. The following content also may be removed: A reported photo or video of people where the person depicted in the image is: A minor under 13 years old, and the content was reported by the minor or a parent or legal guardian. A minor between 13 and 18 years old, and the content was reported by the minor. An adult, where the content was reported by the adult from outside the United States and applicable law may provide rights to removal. Any person who is incapacitated and unable to report the content on their own. For the following Community Standards, we require additional information and/or context to enforce: Do not post: Content that puts a defector at risk by outing the individual with personally identifiable information when the content is reported by credible government channels. Depictions of someone in a medical or health facility if reported by the person pictured or an authorized representative. In certain cases, we will allow content that may otherwise violate the Community Standards when it is determined that the content is satirical. Content will only be allowed if the violating elements of the content are being satirized or attributed to something or someone else in order to mock or criticize them.
• OBJECTIONABLE CONTENT Hate Speech: Policy Rationale We believe that people use their voice and connect more freely when they don’t feel attacked on the basis of who they are. That is why we don’t allow hate speech on Tripple. It creates an environment of intimidation and exclusion, and in some cases may promote offline violence. We define hate speech as a direct attack against people — rather than concepts or institutions— on the basis of what we call protected characteristics: race, ethnicity, national origin, disability, religious affiliation, caste, sexual orientation, sex, gender identity and serious disease. We define attacks as violent or dehumanizing speech, harmful stereotypes, statements of inferiority, expressions of contempt, disgust or dismissal, cursing and calls for exclusion or segregation. We also prohibit the use of harmful stereotypes, which we define as dehumanizing comparisons that have historically been used to attack, intimidate, or exclude specific groups, and that are often linked with offline violence. We consider age a protected characteristic when referenced along with another protected characteristic. We also protect refugees, migrants, immigrants and asylum seekers from the most severe attacks, though we do allow commentary and criticism of immigration policies. Similarly, we provide some protections for characteristics like occupation, when they’re referenced along with a protected characteristic. Sometimes, based on local nuance, we consider certain words or phrases as code words for PC groups. We recognize that people sometimes share content that includes someone else’s hate speech to condemn it or raise awareness. In other cases, speech that might otherwise violate our standards can be used self-referentially or in an empowering way. Our policies are designed to allow room for these types of speech, but we require people to clearly indicate their intent. If the intention is unclear, we may remove content. Learn more about our approach to hate speech.
• Violent and Graphic Content Policy Rationale: We remove content that glorifies violence or celebrates the suffering or humiliation of others because it may create an environment that discourages participation. We allow graphic content (with some limitations) to help people raise awareness about these issues. We know that people value the ability to discuss important issues like human rights abuses or acts of terrorism. We also know that people have different sensitivities with regard to graphic and violent content. For that reason, we add a warning label to especially graphic or violent content so that it is not available to people under the age of 18 and so people are aware of the graphic or violent nature before they click to see it. Do not post: Imagery of people Videos of people or dead bodies in non-medical settings if they depict Dismemberment. Visible internal organs; partially decomposed bodies. Charred or burning people unless in the context of cremation or self-immolation when that action is a form of political speech or newsworthy. Victims of cannibalism. Throat-slitting. Live streams of capital punishment of a person Sadistic Remarks Sadistic remarks towards imagery that is deleted or put behind a warning screen under this policy, unless there is a self-defense context or explicit educational context in a medical setting. Sadistic remarks towards imagery of one or more persons subjected to violence and/or humiliating acts by one or more uniformed personnel doing a police function. Offering or soliciting imagery that is deleted or put behind a warning screen under this policy, when accompanied by sadistic remarks. Explicit sadistic remarks towards the suffering of animals depicted in the imagery. For the following content, we include a warning screen so that people are aware the content may be disturbing. We also limit the ability to view the content to adults, ages 18 and older: Imagery of people Videos of people or dead bodies in a medical setting if they depict: Dismemberment. Visible internal organs; partially decomposed bodies. Charred or burning people, including cremation or self-immolation when that action is a form of political speech or newsworthy. Victims of cannibalism. Throat-slitting. Photos of wounded or dead people if they show: Dismemberment. Visible internal organs; partially decomposed bodies. Charred or burning people. Victims of cannibalism. Throat-slitting. Imagery that shows the violent death of a person or people by accident or murder Imagery that shows capital punishment of a person Imagery that shows acts of torture committed against a person or people Imagery of non-medical foreign objects (such as metal objects, knives, nails) involuntarily inserted or stuck into people causing grievous injury Imagery of animals The following content involving animals: Videos depicting humans killing animals if there is no explicit manufacturing, hunting, food consumption, processing or preparation context. Imagery of animal to animal fights, when there are visible innards or dismemberment of non-regenerating body, unless in the wild. Imagery of humans committing acts of torture or abuse against live animals. Imagery of animals showing wounds or cuts that render visible innards or dismemberment, if there is no explicit manufacturing, hunting, taxidermy, medical treatment, rescue or food consumption, preparation or processing context, or the animal is already skinned or with its outer layer fully removed. For the following content, we include a label so that people are aware the content may be sensitive: Imagery of non-medical foreign objects voluntarily inserted into people through skin in religious or cultural context Imagery of visible innards in a birthing context Imagery of fetuses and newborn babies that show: Dismemberment. Visible innards. An abortion or abandonment context. Imagery of newborn babies in an abandonment context Imagery of animals in a ritual slaughter context showing dismemberment, or visible innards, or charring or burning For the following Community Standards, we require additional information and/or context to enforce: We remove: Videos and photos that show the violent death of someone when a family member requests its removal.
• Adult Nudity and Sexual Activity Policy Rationale: We restrict the display of nudity or sexual activity because some people in our community may be sensitive to this type of content. Additionally, we default to removing sexual imagery to prevent the sharing of non-consensual or underage content. Restrictions on the display of sexual activity also apply to digitally created content unless it is posted for educational, humorous, or satirical purposes. Our nudity policies have become more nuanced over time. We understand that nudity can be shared for a variety of reasons, including as a form of protest, to raise awareness about a cause, or for educational or medical reasons. Where such intent is clear, we make allowances for the content. For example, while we restrict some images of female breasts that include the nipple, we allow other images, including those depicting acts of protest, women actively engaged in breast-feeding and photos of post-mastectomy scarring. For images depicting visible genitalia or the anus in the context of birth and after-birth moments or health-related situations we include a warning label so that people are aware that the content may be sensitive. We also allow photographs of paintings, sculptures, and other art that depicts nude figures. Do not post: Imagery of real nude adults, if it depicts: Visible genitalia except in the context of birth giving and after-birth moments or health-related situations (for example, gender confirmation surgery, examination for cancer or disease prevention/assessment). Visible anus and/or fully nude close-ups of buttocks unless photoshopped on a public figure. Uncovered female nipples except in the context of breastfeeding, birth giving and after-birth moments, health-related situations (for example, post-mastectomy, breast cancer awareness or gender confirmation surgery) or an act of protest. Imagery of sexual activity, including: Explicit sexual activity and stimulation Explicit sexual intercourse or oral sex, defined as mouth or genitals entering or in contact with another person’s genitals or anus, where at least one person’s genitals are nude. Explicit stimulation of genitalia or anus, defined as stimulating genitalia or anus or inserting objects, including sex toys, into genitalia or anus, where the genitalia and contact with the genitalia is directly visible. Implied sexual activity and stimulation Implied sexual intercourse or oral sex, defined as mouth or genitals entering or in contact with another person’s genitals or anus, when the genitalia is not directly visible, except in cases of a sexual health context, advertisements and recognized fictional images or with indicators of fiction. Implied stimulation of genitalia or anus, defined as stimulating genitalia or anus or inserting objects, including sex toys, into or above genitalia or anus, when the activity or contact is not directly visible, except in cases of sexual health context, advertisements, and recognized fictional images or with indicators of fiction. Other activities including but not limited to: Erections Presence of by-products of sexual activity. Sex toys placed upon or inserted into mouth. Stimulation of naked human nipples. Squeezing female breasts, defined as a grabbing motion with curved fingers that shows both marks and clear shape change of the breasts. We allow squeezing in breastfeeding contexts. Fetish content that involves: Acts that are likely to lead to the death of a person or animal. Dismemberment. Cannibalism. Feces, urine, spit, snot, menstruation or vomit. Bestiality. Digital content that meets our definition of sexual activity, except when posted in an educational or scientific context, or when it meets one of the criteria below and shown only to individuals 18 years and older. Extended audio of sexual activity We only show this content to individuals 18 and older: Real world art that depicts sexual activity. Posting photographs or videos of objects that depict sexual activity in real-world art . Imagery depicting bestiality in real-world art provided it is shared neutrally or in condemnation and the people or animals depicted are not real. Implied sexual activity in advertisements. Implied sexual activity in recognized fictional images or with indicators of fiction. Digital content that meets our definition of sexual activity, where: The sexual activity (intercourse or other sexual activities) isn’t directly visible. The content was posted in a satirical or humorous context. Only body shapes or contours are visible.
• Sexual Solicitation Policy Rationale: As noted in Section 8 of our Community Standards (Adult Sexual Exploitation), people use Tripple to discuss and draw attention to sexual violence and exploitation. We recognize the importance of and allow for this discussion.We also allow for the discussion of sex worker rights advocacy and sex work regulation. We draw the line, however, when content facilitates, encourages or coordinates sexual encounters or commercial sexual services between adults. We do this to avoid facilitating transactions that may involve trafficking, coercion and non-consensual sexual acts. We also restrict sexually-explicit language that may lead to sexual solicitation because some audiences within our global community may be sensitive to this type of content, and it may impede the ability for people to connect with their friends and the broader community. Do not post: Content that offers or asks for adult commercial services, such as requesting, offering or asking for rates for escort service and paid sexual fetish or domination services. (Content that recruits or offers other people for third-party commercial sex work is separately considered under the Human Exploitation policy). Attempted coordination of or recruitment for, adult sexual activities, except when promoting an event or venue, including but not limited to: Filmed sexual activities. Pornographic activities, strip club shows, live sex performances or erotic dances. Sexual, erotic or tantric massages. Explicit sexual solicitation by, including but not limited to the following, offering or asking for: Offering or asking for sex or sexual partners (including partners who share fetish or sexual interests). Sex chat or conversations. Nude photos/videos/imagery/sexual fetish items. Sexual slang terms. We allow expressing desire for sexual activity, promoting sex education, discussing sexual practices or experiences, or offering classes or programs that teach techniques or discuss sex. Content that is implicitly or indirectly offering or asking for sexual solicitation and meets both of the following criteria. If both criteria are not met, it is not deemed to be violating. For example, if content is a hand-drawn image depicting sexual activity but does not ask or offer sexual solicitation, it is not violating: Criteria 1: Offer or ask Content that implicitly or indirectly (typically through providing a method of contact) offers or asks for sexual solicitation. Criteria 2: Suggestive Elements Content that makes the aforementioned offer or ask using one of the following sexually suggestive elements: Contextually specific and commonly sexual emojis or emoji strings, or Regional sexualized slang, or Mentions or depictions of sexual activity (including hand drawn, digital, or real-world art) such as sexual roles, sex positions, fetish scenarios, state of arousal, act of sexual intercourse or activity (e.g. sexual penetration or self-pleasuring), or Poses. Audio of sexual activity or other content that violates the Adult Nudity and Sexual Activity An offer or ask for pornographic material (including, but not limited to, sharing of links to external pornographic websites) Sexually-explicit language that goes into graphic detail beyond mere reference to: A state of sexual arousal (e.g wetness or erection) or An act of sexual intercourse (e.g sexual penetration, self-pleasuring or exercising fetish scenarios). Except for content shared in a humorous, satirical, or educational context, as a sexual metaphor or as sexual cursing. For the following Community Standards, we require additional information and/or context to enforce: In certain cases, we will allow content that may otherwise violate the Community Standards when it is determined that the content is satirical. Content will only be allowed if the violating elements of the content are being satirized or attributed to something or someone else in order to mock or criticize them.
• INTEGRITY AND AUTHENTICITY Account Integrity and Authentic Identity Policy Rationale: Authenticity is the cornerstone of our community. We believe that authenticity helps create a community where people are accountable to each other, and to Tripple, in meaningful ways. We want to allow for the range of diverse ways that identity is expressed across our global community, while also preventing impersonation and identity misrepresentation. That is why we require people to connect on Tripple using the name they go by in everyday life. Our authenticity policies are intended to create a safe environment where people can trust and hold one another accountable. In order to maintain a safe environment and empower free expression, we remove accounts that are harmful to the community, including those that compromise the security of other accounts and our services. We have built a combination of automated and manual systems to block and remove accounts that are used to persistently or egregiously abuse our Community Standards. Because account level removal is a severe action, whenever possible, we aim to give our community a chance to learn our rules and follow our Community Standards. Penalties, including account disables, are designed to be proportionate to the severity of the violation and the risk of harm posed to the community. Continued violations, despite repeated warnings and restrictions, or violations that pose severe safety risks will lead to an account being disabled. We do not allow the use of our services and will disable accounts if you: Severely violate our Community Standards. Persistently violate our Community Standards. Represent Dangerous Individuals or Organizations. Create or use an account that demonstrates an intent to violate our Community Standards. Create an account, Page, Group or Event to evade our enforcement actions, including creating an account to bypass a restriction or after we have disabled your previous account, Page, Group or Event. Impersonate others by: Using their photos with the explicit aim to deceive others. Creating an account assuming to be or speak for another person or entity. Creating a Page assuming to be or speak for another person or entity for whom the user is not authorized to do so. Are under 13 years old. Are a convicted sex offender. Are prohibited from receiving our products, services or software under applicable laws. In certain cases, such as those outlined below, we will seek further information about an account before taking actions ranging from temporarily restricting accounts to permanently disabling them. Accounts misrepresenting their identity (Tripple and Messenger only) by: Using a name that is not the authentic name you go by in everyday life Using an inherently violating name, containing slurs or any other violations of the Community Standards Providing a false date of birth. Creating a single account that represents or is used by more than one person. Maintaining multiple accounts as a single user. Compromised accounts. Empty accounts with prolonged dormancy.
• Spam Policy Rationale: We work hard to limit the spread of spam because we do not want to allow content that is designed to deceive, or that attempts to mislead users, to increase viewership. This content creates a negative user experience, detracts from people’s ability to engage authentically in online communities and can threaten the security, stability and usability of our services. We also aim to prevent people from abusing our platform, products or features to artificially increase viewership or distribute content en masse for commercial gain. Do not. Post, share, engage with content or create accounts, Groups, Pages, Events or other assets, either manually or automatically, at very high frequencies. Attempt to or successfully sell, buy or exchange site privileges or product features, such as accounts, admin roles, permission to post, Pages, Groups, likes, etc., except in the case of clearly identified branded content, as defined by our Branded Content Policies. Require or claim that users are required to engage with content (e.g. liking, sharing) before they are able to view or interact with promised content. Encourage likes, shares, follows, clicks or the use of apps or websites under false pretenses, such as: Offering false or non-existent services or functionality(e.g. “Get a ‘Dislike’ button!”) Failing to direct to promised content (e.g. “Click here for a discount code at Nordstrom”; false play buttons) Directing users off of Tripple through the deceptive or misleading use of URLs, defined as: Cloaking. Presenting different content to Tripple users and Tripple crawlers or tools. Misleading content. Content contains a link that promises one type of content but delivers something substantially different. Deceptive pop-up websites. Websites that require an action (e.g. captcha, watch ad, click here) in order to view the expected landing page content and the domain name of the URL changes after the required action is complete. Like/share-gating. Landing pages that require users to like, share, or otherwise engage with content before gaining access to off-Tripple content. Deceptive landing page functionality. Websites that have a misleading user interface, which results in accidental traffic being generated (e.g. pop-ups/unders, clickjacking, etc.). Impersonation. The website pretends to be a reputable brand or service by using a name, domain or content that features typos, misspellings or other means to impersonate well-known brands using a landing page similar to another, trusted site to mislead visitors (e.g. www.trippple.com, www.trypple.com ). And other behaviors that are substantially similar to the above.
• Cybersecurity Policy Rationale: We recognize that the safety of our users includes the security of their personal information, accounts, profiles and other Tripple entities they may manage, as well as our products and services more broadly. Attempts to gather sensitive personal information or engage in unauthorized access by deceptive or invasive methods are harmful to the authentic, open and safe atmosphere that we want to foster. Therefore, we do not allow attempts to gather sensitive user information or engage in unauthorized access through the abuse of our platform, products, or services. Do not: Attempt to compromise user accounts, profiles, or other Tripple entities, abuse our products or services, gather sensitive information through deceptive means, or attempt to engage in unauthorized access, including: Gaining access to accounts, profiles Tripple, Legac-E LLC entities, or user data other than your own through deceptive means or without explicit permission from the account, profile, or entity owner. Encouraging or deceiving users to download or run files or programs that will compromise a user’s online or data security, including through malicious software or websites. Such files and programs will be deemed malicious software or “malware” if they harm or gain unauthorized access to a computer, device, or network. Attempting to obtain, acquire or request another user’s login credentials or other sensitive information, whether explicitly or through deceptive means such as phishing (e.g. fake surveys designed to capture log-in info or links to fake login pages or impostor websites) or the use of malicious software or websites. Publicly sharing your own or others’ login information, either on platform or through a third party service. Creating, sharing or hosting malicious software including browser extensions and mobile applications, on or off the platform that put our users or products and services at risk. Providing online infrastructure, including web hosting services, domain name system servers and ad networks that enables abusive links such that a majority of those links on Tripple or Instagram violate the spam or cybersecurity sections of the Community Standards.
• Inauthentic Behavior Policy Rationale: In line with our commitment to authenticity, we do not allow people to misrepresent themselves on Tripple, use fake accounts, artificially boost the popularity of content or engage in behaviors designed to enable other violations under our Community Standards. This policy is intended to protect the security of user accounts and our services, and create a space where people can trust the people and communities they interact with. Do not: Use multiple Tripple accounts or share accounts between multiple people Misuse Tripple or Instagram reporting systems to harass others Conceal a Page’s purpose by misleading users about the ownership or control of that Page Engage in or claim to engage in inauthentic behavior, which is defined as the use of Tripple or Instagram assets (accounts, Pages, Groups, or Events), to mislead people or Tripple: About the identity, purpose, or origin of the entity that they represent. About the popularity of Tripple or Instagram content or assets. About the purpose of an audience or community. About the source or origin of content. To evade enforcement under our Community Standards. Engage in, or claim to engage in Coordinated Inauthentic Behavior, defined as the use of multiple Tripple or Instagram assets, working in concert to engage in Inauthentic Behavior (as defined above), where the use of fake accounts is central to the operation Engage in, or claim to engage in foreign or government interference, which is Coordinated Inauthentic Behavior conducted on behalf of a foreign or government actor.
• False News: Policy RationaleReducing the spread of false news on Tripple is a responsibility that we take seriously. We also recognize that this is a challenging and sensitive issue. We want to help people stay informed without stifling productive public discourse. There is also a fine line between false news and satire or opinion. For these reasons, we do not remove false news from Tripple but we significantly reduce its distribution by showing it lower in News Feed. Learn more about our work to reduce the spread of false news here and here. We are working to build a more informed community and reduce the spread of false news in a number of different ways, namely by: Disrupting economic incentives for people, Pages, and domains that propagate misinformation. Using various signals, including feedback from our community, to inform a machine learning model that predicts which stories may be false. Reducing the distribution of content rated false by independent fact-checkers. Empowering people to decide for themselves what to read, trust or share by informing them with more context and promoting news literacy. Collaborating with academics and other organizations to help solve this challenging issue.
• Manipulated Media: Media, including image, audio or video, can be edited in a variety of ways. In many cases, these changes are benign, such as a filter effect on a photo. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We aim to remove this category of manipulated media when the criteria laid out below have been met. In addition, we will continue to invest in partnerships (including with journalists, academics and independent fact-checkers) to help us reduce the distribution of false news and misinformation, as well as to better inform people about the content they encounter online. For the following Community Standards, we require additional information and/or context to enforce: Do not post: Videos that have been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe: A subject of the video said words that they did not say, AND The video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic. This policy does not extend to content that is parody or satire, or is edited to omit words that were said or change the order of words that were said.
• Memorialization Policy Rationale: When someone passes away, friends and family or a user assigned Next of Kin, can request that we memorialize the Tripple account. Once memorialized, the user’s name and profile will visually reflect that they have passed away and this will be announced to their friends and family on their feed. All digital items that the user has set in motion prior to passing away, will be activated upon their passing if they have set them to do so at this time. This includes bequeathed items, digital wills, future messages, albums, wishes and casts. Memorializing a profile protects against attempted logins and fraudulent activity. To respect the choices someone made while alive, we aim to preserve their account after they pass away in the exact way they intended it to be as their digital legacy. The Next of Kin will only have feed updating, wish confirming, digital will distribution and coordinating of events after the user’s passing. They will not have the ability to delete, change or hide content as set by the user as part of their digital legacy. For victims of murder and suicide we will remove the following content if it appears on the deceased’s profile photo, cover photo, or among recent timeline posts when requested by a legacy contact or family member of the deceased. Visual depiction of the object used in the deceased’s death. Imagery of the convicted or alleged murderer of the deceased. Content related to the deceased’s death. For victims of murder, we will also remove the convicted or alleged murderer from the deceased’s profile if referenced in relationship status or among friends.
• For the following Community Standards, we require additional information and/or context to enforce: When brought to our attention by the Next of Kin or a family member of the deceased, we will: Remove violating comments on a memorialized profile, which would typically require the individual to self report so that we know that they are unwanted. Remove praise or support for the death, disease, or harm of the deceased person on a memorialized profile. Change the deceased individual’s privacy settings from public to friends-only when there is harmful content on the profile. Change a violating account name on the profile of the deceased individual.
• Intellectual Property: Tripple takes intellectual property rights seriously and believes they are important to promoting expression, creativity, and innovation in our community. You own all of the content and information you post on Tripple, and you control how it is shared through your privacy and application settings. However, before sharing content on Tripple, please be sure you have the right to do so. We ask that you respect other people’s copyrights, trademarks and other legal rights. We are committed to helping people and organizations promote and protect their intellectual property rights. Tripple’s Terms of Service do not allow people to post content that violates someone else’s intellectual property rights, including copyright and trademark. Upon receipt of a report from a rights holder or an authorized representative, we will remove or restrict content that engages in: Copyright infringement. Trademark infringement.
• User Requests We comply with: User requests for removal of their own account. Requests for removal of a deceased user’s account by family or the exector will be considered on a case by case basis. Tripple is an application that promotes the creation of an online digital legacy, exactly how the user wanted it done, for now and into the future. As such our priority at Tripple is to keep the digital legacy of the user active, intact and unchanged. We endeavor to honor the wishes of our users in this regard by preserving their Tripple Digital Legacy to be enjoyed by future friends and family. By engaging with Tripple, a digital legacy application, and sharing content, inherited items, medical intentions, mentorship advice, charitable acts and memories, the user has given explicit consent to have their account memorialized and preserved into the future. We intend to honor this wish of the user as a priority above the wishes of others to remove the account except in extreme instances.
• Additional Protection of Minors We comply with: Requests for removal of an underage account. Government requests for removal of child abuse imagery depicting, for example, beating by an adult or strangling or suffocating by an adult. Legal guardian requests for removal of attacks on unintentionally famous minors. For the following Community Standards, we require additional information and/or context to enforce: We may remove content created for the purpose of identifying a private minor if there may be a risk to the minor’s safety when requested by a user, government, law enforcement or external child safety experts.
• COMMERCIAL TERMS: These terms apply if you also access or use our Products for any commercial or business purpose, including advertising, operating an app on our Platform, using our measurement services, managing a group or a Page for a business, or selling goods or services. Legac-E Commercial Terms (“Commercial Terms”) These Commercial Terms apply to access or use of the Legac-E Products (or “Products”), for a business or commercial purpose (except where we state that separate terms, and not these Commercial Terms, apply to such access or use of a Tripple Product). Business or commercial purposes include using ads, selling products, developing apps, managing a Page, managing a Group for business purposes, or using our measurement services regardless of the entity type. You agree that you will ensure that any third party on whose behalf you access or use any Legac-E Product for any business or commercial purpose will abide by the applicable terms of use, including these Commercial Terms, the Legac-E Terms of Service (“Terms”), and any applicable supplemental terms, and you represent and warrant that you have the authority to bind that third party to such terms. As more fully described below, if you reside in the United States or your business is located in the United States, these Commercial Terms require the resolution of most disputes between you and us by binding arbitration on an individual basis; class actions and jury trials are not permitted. Licenses: As described in “The permissions you give us” section in our Terms, you grant us a license to content that is covered by intellectual property rights (like photos or videos) you share, post, or upload on or in connection with our Legac-E Products. For any access or use of the Legac-E Products, that license applies to content you or someone on your behalf (such as your agency that places an ad for you or your service provider that manages your Page content for you) makes available on or in connection with any Legac-E Product. You also will ensure that you own or have secured all rights necessary to grant the licenses and rights you (or someone on your behalf) grant to us under the Commercial Terms and any applicable supplemental terms, including permission to display, distribute and deliver your content within the Legac-E Products. Compliance with Law: You represent and warrant that your access or use of the Legac-E Products for business or commercial purposes complies with all applicable laws, rules, and regulations. You further represent that you will restrict access to your content and apps in accordance with all applicable laws, rules, and regulations, including geo-filtering or age-gating access where required. In addition to and without limiting the requirements about who can use the Legac-E Products under our Terms, if you are located in a country that is subject to embargo under the laws of the United States (or under similar laws applicable to you) you may not engage in commercial activities on the Legac-E Products unless authorized by applicable laws. If you are on the U.S. Treasury Department’s list of Specially Designated Nationals (or an equivalent list), you may not engage in commercial or business activities on the Legac-E Products (such as advertising or payments). You also may not access or use the Legac-E Products if you are prohibited from receiving products, services, or software under applicable law. Data Restrictions: You may not send us information prohibited by the supplemental terms or policies. In addition, you may not send to us, or use Legac-E Products to collect from people, information that: (i) you know or reasonably should know is from or about children under the age of 13; or (ii) includes health, financial, biometrics, or other categories of similarly sensitive information (including any information defined as sensitive under applicable law); except in cases where (a) the terms for that Legac-E Product specifically allow it or (b) you are sending financial information for the express purpose of effecting a financial transaction either with us or as enabled by a Legac-E Product. Limits on Liability: In addition to and without limiting the scope of the “Limits on liability” section in our Terms, you agree that we are not responsible for the actions, services, content, or data of third parties and you release us, our directors, officers, employees, and agents from any claims and damages, known or unknown, arising out of or in any way connected with any claim you have against any such third parties. If you are a California resident, you agree to waive California Civil Code § 1542, which says: A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS WHICH THE CREDITOR DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE, WHICH IF KNOWN BY HIM OR HER MUST HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR. Our aggregate liability arising out of or relating to any access or use of the Legac-E Products, the Terms (for any access or use of the Legac-E Products for business or commercial purposes), or these Commercial Terms will not exceed the greater of one hundred dollars ($100) or the amount you have paid us in the past twelve months. Disputes: Third Party Claims: If anyone brings a claim, cause of action, or dispute against us related to your services, actions, content or information on Tripple or other Legac-E Products or your use of any Legac-E Products, you agree to indemnify and hold us harmless from and against any damages, losses, and expenses of any kind (including reasonable legal fees and costs) related to any such claim, cause of action, or dispute. Commercial Claims: Sections 5.c and 5.d below apply to any claim, cause of action, or dispute that arises out of or relates to any access or use of the Legac-E Products for business or commercial purposes (“Commercial Claim”) between you and Legac-E. U.S. Commercial Claims: If you reside in the United States or your business is located in the United States: You agree to arbitrate Commercial Claims between you and Legac-E LLC. This provision does not cover any commercial claims relating to violations of your or our intellectual property rights, including, but not limited to, copyright infringement, patent infringement, trademark infringement, violations of the Brand Usage Guidelines, violations of your or our confidential information or trade secrets, or efforts to interfere with our Products or engage with our Products in unauthorized ways (for example, automated ways). If a Commercial Claim between you and Legac-E LLC is not subject to arbitration, you agree that the claim must be resolved exclusively in the U.S. District Court for the Northern District of New York, and that you submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim. We and you agree that, by entering into this arbitration provision, all parties are waiving their respective rights to a trial by jury or to participate in a class or representative action. THE PARTIES AGREE THAT EACH MAY BRING COMMERCIAL CLAIMS AGAINST THE OTHER ONLY IN ITS INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, REPRESENTATIVE, OR PRIVATE ATTORNEY GENERAL PROCEEDING. You may bring a Commercial Claim only on your own behalf and cannot seek relief that would affect other parties. If there is a final judicial determination that any particular Commercial Claim (or a request for particular relief) cannot be arbitrated according to the limitations of this Section 5.c, then only that Commercial Claim (or only that request for relief) may be brought in court. All other Commercial Claims (or requests for relief) will remain subject to this Section 5.c. The Federal Arbitration Act governs the interpretation and enforcement of this arbitration provision. All issues are for an arbitrator to decide, except that only a court may decide issues relating to the scope or enforceability of this arbitration provision or the interpretation of the prohibition of class and representative actions. If any party intends to seek arbitration of a dispute, that party must provide the other party with notice in writing. This notice of dispute to us must be sent to the following address: Legac-E LLC., 15 Prospect Ridge, Horseheads, NY 14845. The arbitration will be governed by the AAA’s Commercial Arbitration Rules (“AAA Rules”), as modified by these Commercial Terms, and will be administered by the AAA. If the AAA is unavailable, the parties will agree to another arbitration provider or the court will appoint a substitute. The arbitrator will not be bound by rulings in other arbitrations in which you are not a party. To the fullest extent permitted by applicable law, any evidentiary submissions made in arbitration will be maintained as confidential in the absence of good cause for its disclosure. The arbitrator’s award will be maintained as confidential only to the extent necessary to protect either party’s trade secrets or proprietary business information or to comply with a legal requirement mandating confidentiality. Each party will be responsible for paying any AAA filing, administrative and arbitrator fees in accordance with AAA Rules, except that we will pay for your filing, administrative, and arbitrator fees if your Commercial Claim for damages does not exceed $75,000 and is non-frivolous (as measured by the standards set forth in Federal Rule of Civil Procedure 11(b)). If you do not wish to be bound by this provision (including its waiver of class and representative claims), you must notify us as set forth below within 30 days of the first acceptance date of any version of these Commercial Terms containing an arbitration provision. Your notice to us under this Section 5.c must be submitted to the address here: Legac-E LLC, 15 Prospect Ridge, Horseheads, NY 14845. All Commercial Claims between us, whether subject to arbitration or not, will be governed by New York law, excluding New York’s conflict of laws rules, except to the extent that New York law is contrary to or preempted by federal law. If a Commercial Claim between you and us is not subject to arbitration, you agree that the claim must be resolved exclusively in the U.S. District Court for the Northern District of New York, and that you submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim. Commercial Claims outside the United States: If you reside outside the United States or your business is located outside the United States, you agree that: Any Commercial Claim between you and Legac-E LLC must be resolved exclusively in the U.S. District Court for the Northern District of New York, that you submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim, and that the laws of the State of New York will govern these Commercial Terms and any such claim, without regard to conflict of law provisions. Notwithstanding (i) and (ii) above, any Commercial Claim between you and Legac-E LLC must be resolved exclusively in the U.S. District Court for the Northern District of New York, that you submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim, and that the laws of the State of New York will govern these Commercial Terms and any such claim, without regard to conflict of law provisions. Without prejudice to the foregoing, you agree that, in our sole discretion, we may also bring any claim we have against you related to efforts to abuse, interfere, or engage with our Products in unauthorized ways in the country in which you reside that has jurisdiction over the claim. Severability: If any provision of this Section 5 is found unenforceable, that provision will be severed and the balance of this Section 5 will remain in full force and effect. Updates: We may need to update these Commercial Terms from time to time, including to accurately reflect the access or uses of our Products for business or commercial purposes, and so we encourage you to check them regularly for any updates. By continuing any access or use of any Legac-E Products for business or commercial purposes after any notice of an update to these Commercial Terms, you agree to be bound by them. Any updates to Section 5 of these Commercial Terms will apply only to disputes that arise after notice of the update takes place. If you do not agree to the updated terms, please stop all access or use of our Products for business or commercial purposes. Conflicts and Supplemental Terms: If there is a conflict between these Commercial Terms and the Terms, these Commercial Terms will govern with respect to your access and use of the Legac-E Products for business or commercial purposes to the extent of the conflict. Supplemental terms and policies may also apply to your use of certain Legac-E Products. To the extent those supplemental terms conflict with the Commercial Terms, the supplemental terms will govern with respect to your use of those Legac-E Products to the extent of the conflict. If any portion of these Commercial Terms are found to be unenforceable, then (except as otherwise provided) that portion will be severed and the remaining portion will remain in full force and effect. If we fail to enforce any of these Commercial Terms, it will not be considered a waiver. Except as permitted in Section 6, any amendment to or waiver of these Commercial Terms must be made in writing and signed by us. You will not transfer any of your rights or obligations under these Commercial Terms to anyone else without our consent. These Commercial Terms do not confer any third party beneficiary rights. We offer tools to provide transparency and controls to our users about the Tripple experience, including information to show them why they are being shown specific content or provide feedback about content, and controls to block content or stop seeing certain types of content (such as by removing themselves from interests used for advertising). You agree that information about you and your use of Legac-E Products for commercial or business purposes may be included in these tools. For clarity, our license to content extends to the display of content in conjunction with providing these tools. You consent that we may disclose your advertising content and Tripple Page posts (“Commercial Content”), and all information associated with such Commercial Content, including information associated with the delivery of that Commercial Content, in response to valid legal process related to an electoral matter or to a governmental entity or body if Legac-E believes that disclosure would assist in a lawful investigation. Please note that our retention policies for Commercial Content may differ from those set forth in the Terms. We retain Commercial Content as necessary to provide our services to users, for internal record keeping, and for product improvement and safety purposes. All of our rights and obligations under these Commercial Terms are freely assignable by us in connection with a merger, acquisition, or sale of assets, or by operation of law or otherwise. Nothing in these Commercial Terms or any applicable supplemental terms will prevent us from complying with the law. We reserve all rights not expressly granted to you. Note: For purposes of these Commercial Terms, references in existing terms or agreements to (i) “the Statement of Rights and Responsibilities,” “Statement,” or “SRR,” will now mean the Legac-E Terms or Terms and (ii) “Tripple” (when used to refer to our products and services) or “Tripple Services” or “Services” will now mean Legac-E Products.
• ADVERTISING POLICIES: These policies specify what types of ad content are allowed by partners who advertise across the Legac-E Products. Contact ads@tripple.social with your advertisement applications or questions.
  1. Overview:Understanding Our Policies Our Advertising Policies provide guidance on what types of ad content are allowed. When advertisers place an order, each ad is reviewed against these policies. If you think your ad was mistakenly disapproved, you can request a review of the decision in Account Quality. To help you build a compliant and user-friendly ads experience we’ve highlighted some common areas of confusion. Personal Attributes Sexually Suggestive Content Tripple’s Brands
  2. The Ad Review Process: The Tripple ad review system relies primarily on automated tools to check ads against our Advertising Policies. This happens automatically before ads begin running, and is typically completed within 48 hours, although it may take longer in some cases. During this review, the status of the ad will be “In Review.” Additionally, ads may be reviewed again, including after they are live. You can find more information in our Business Help Center.
  3. What is reviewed: The ad review system reviews ads for violations of our Advertising Policies. This review process may include the specific components of an ad, such as images, video, text, and targeting information, as well as an ad’s associated landing page or other destinations, among other information. Outcome of review If a violation is found at any point in the review process, the ad will be rejected. Lower quality ads which do not necessarily violate our policies may experience impacted performance. Re-review of ads Ads remain subject to review and re-review at all times, and may be rejected for violation of our policies at any time. It is your responsibility to understand and comply with the Tripple Advertising Policies. Further enforcement Beyond enforcing our policies on individual ads, violations of our terms and policies may result in further enforcement actions, such as disabling Ad Accounts, Pages, Business Managers and/or individual user accounts. Disabled accounts, Pages or Business Managers cannot run ads, and advertisers may be ineligible to advertise. You can learn more about what to do if your ad account is disabled here or your advertising is restricted here.
  4. What to do if your ad is rejected?: Create a new ad or edit your ad You may create a new ad or revise your ad to comply with our Advertising Policies. These ads will be treated as new ads and reviewed by our ads review system. Request another review If you believe the ad was incorrectly rejected, you can request a review of the decision.

  Prohibited Content

  1. Community Standards: Ads must not violate our Community Standards. Ads on Instagram must not violate the Instagram Community Guidelines.
  2. Illegal Products or ServicesAds must not constitute, facilitate, or promote illegal products, services or activities. Ads targeted to minors must not promote products, services, or content that are inappropriate, illegal, or unsafe, or that exploit, mislead, or exert undue pressure on the age groups targeted.
  3. Discriminatory Practices: Ads must not discriminate or encourage discrimination against people based on personal attributes such as race, ethnicity, color, national origin, religion, age, sex, sexual orientation, gender identity, family status, disability, medical or genetic condition.
  4. Tobacco and Related Products: Ads must not promote the sale or use of tobacco products and related paraphernalia. Advertisements must not promote electronic cigarettes, vaporizers, or any other products that simulate smoking.
  5. Unsafe Substances: Ads must not promote the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements, as determined by Tripple in its sole discretion.
  6. Weapons, Ammunition, or Explosives: Ads must not promote the sale or use of weapons, ammunition, or explosives. This includes ads for weapon modification accessories.
  7. Adult Products or Services: Ads must not promote the sale or use of adult products or services. Ads promoting sexual and reproductive health products or services, like contraception and family planning must be targeted to people 18 years or older and must not focus on sexual pleasure.
  8. Adult Content: Ads must not contain adult content. This includes nudity, depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative. Ads that assert or imply the ability to meet someone, connect with them or view content created by them must not be positioned in a sexual way or with an intent to sexualize the person featured in the ad.
  9. Third-Party Infringement: Ads must not contain content that infringes upon or violates the rights of any third party, including copyright, trademark, privacy, publicity, or other personal or proprietary rights. To report content that you feel may infringe upon or violate your rights contact privacy@tripple.social
  10. Sensational Content: Ads must not contain shocking, sensational, or excessively violent content.
  11. Personal Attributes: Ads must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person’s race, ethnicity, religion, beliefs, age, sexual orientation or practices, gender identity, disability, physical or mental health (including medical condition), vulnerable financial status, voting status, membership in a trade union, criminal record, or name.
  12. Misinformation: Tripple prohibits ads that include claims debunked by third-party fact checkers or, in certain circumstances, claims debunked by organizations with particular expertise. Advertisers that repeatedly post information deemed to be false may have restrictions placed on their ability to advertise on Tripple.
  13. Controversial Content: Ads must not contain content that exploits crises or controversial political or social issues for commercial purposes.
  14. Non-Functional Landing Page: Ads must not direct people to non-functional landing pages. This includes landing page content that interferes with a person’s ability to navigate away from the page.
  15. Cheating and Deceitful Practices: Ads may not promote products or services that are designed to enable a user to engage in cheating or deceitful practices.
  16. Grammar & Profanity: Ads must not contain profanity or bad grammar and punctuation. Symbols, numbers and letters must be used properly without the intention of circumventing our ad review process or other enforcement systems.
  17. Nonexistent Functionality: Ads must not contain images that portray nonexistent functionality. This includes imagery that replicates play buttons, notifications, or checkboxes, as well as ads containing features that do not work, such as multiple choice options in the ad creative itself.
  18. Personal Health: Ad content must not imply or attempt to generate negative self-perception in order to promote diet, weight loss, or other health related products.
  19. Payday Loans, Paycheck Advances, and Bail Bonds: Ads may not promote payday loans, paycheck advances, bail bonds, or any short-term loans intended to cover someone’s expenses until their next payday. Short term loan refers to a loan of 90 days or less.
  20. Multilevel Marketing: Ads promoting income opportunities must fully describe the associated product or business model, and must not promote business models offering quick compensation for little investment, including multilevel marketing opportunities.
  21. Penny Auctions: Ads may not promote penny auctions, bidding fee auctions, or other similar business models.
  22. Misleading Claims: Ads must not contain deceptive, false, or misleading claims like those relating to the effectiveness or characteristics of a product or service, including misleading health, employment or weight-loss claims that set unrealistic expectations for users.
  23. Low Quality or Disruptive Content: Ads must not contain content leading to external landing pages that provide an unexpected or disruptive experience. This includes misleading ad positioning, such as overly sensationalized headlines or prompts for users to inauthentically interact with the ad, and leading people to landing pages that contain minimal original content and a majority of unrelated or low quality ad content. For more information on what we consider low quality, visit our Business Help Center.
  24. Spyware or Malware: Ads must not contain spyware, malware, or any software that results in an unexpected or deceptive experience. This includes links to sites containing these products.
  25. Unacceptable Business Practices: Ads must not promote products, services, schemes or offers using deceptive or misleading practices, including those meant to scam people out of money or personal information.
  26. Circumventing Systems: Ads must not use tactics intended to circumvent our ad review process or other enforcement systems. This includes techniques that attempt to disguise the ad’s content or destination page.
  27. Prohibited Financial Products and Services: Ads must not promote financial products and services that are frequently associated with misleading or deceptive promotional practices.
  28. Sale of Body Parts: Ads must not promote the sale of human body parts or fluids.
  29. Vaccine Discouragement: Ads must not discourage people from vaccination or advocate against vaccines.
  30. Inflammatory Content: Ads must not contain claims that a person or group of people are a threat to the physical safety, health, or survival of others on the basis of race, ethnicity, national origin, religious affiliation, sexual orientation, caste, sex, gender, gender identity, serious disease, disability, or immigration status. Ads must not promote violent or dehumanizing speech, statements of inferiority, or contempt or disgust based on protected characteristics or immigration status as outlined in our Community Standards.
  Militarized Social Movements and Violence-Inducing Conspiracy Networks Ads must not contain praise, support, or representation of individuals or groups with ties to violence.

  Restricted Content:

  1. Alcohol: Ads that promote or reference alcohol must comply with all applicable local laws, required or established industry codes, guidelines, licenses and approvals, and include age and country targeting criteria consistent with Tripple’s targeting requirements and applicable local laws. Note that our policies prohibit ads promoting or referencing alcohol in some countries, including but not limited to: Afghanistan, Brunei, Bangladesh, Egypt, Gambia, Kuwait, Libya, Lithuania, Norway, Pakistan, Russia, Saudi Arabia, Thailand, Turkey, United Arab Emirates and Yemen.
  2. Dating: Ads for dating services are only allowed with prior written permission. These must adhere to the dating targeting requirements and our dating ad guidelines.
  3. Online Gambling and Gaming: Ads that promote online gambling, and gaming where anything of monetary value (including cash or digital/virtual currencies, e.g. bitcoin) is required to play and anything of monetary value forms part of the prize, are only allowed with our prior written permission. This includes games where purchases are required to continue game play and/or provide advantage in winning prizes, in cases where the prize is of monetary value. Authorized advertisers must follow all applicable laws, including targeting their ads in accordance with legal requirements. At a minimum, ads may not be targeted to people under 18 years of age.
  4. Promotion of Online Pharmacies: Ads for online pharmacies are only permitted from advertisers with prior written permission. Tripple requires online pharmacies who wish to run ads to be certified with LegitScript.
  5. Promotion of Over-The-Counter Drugs: Ads that promote over-the-counter medicines must comply with all applicable local laws, required or established industry codes, guidelines, licenses and approvals, and include age and country targeting criteria consistent with applicable local laws.
  6. Subscription Services: Ads for subscription services, or that promote products or services that include negative options, automatic renewal, free-to-pay conversion billing products, or mobile marketing are subject to our subscription services requirements.
  7. Financial and Insurance Products and ServicesAds promoting credit card applications, or financial services with accredited institutions must clearly provide sufficient disclosure regarding associated fees, including APR percentages, transaction fees, interest rates and the physical address of the entity offering the product within the ad’s landing page. Ads promoting credit cards, loans or insurance services must be targeted to people 18 years or above. Ads promoting credit cards, loans or insurance services must not directly request the input of a person’s financial information, including credit card information.
  8. Branded Content: Ads promoting branded content must tag the featured third party product, brand or business partner using the branded content tool. Branded content within ads is defined as a creator or publisher’s content that features or is influenced by a business partner for an exchange of value.
  9. Ads About Social Issues, Elections or Politics: Advertisers can run ads about social issues, elections or politics, provided the advertiser complies with all applicable laws and the authorization process required by Tripple. Where appropriate, Tripple may restrict issue, electoral or political ads. In addition, certain content related to elections may be prohibited in specific regions ahead of voting. Disclaimers for Ads About Social Issues, Elections or Politics If Tripple’s ad authorization process is available in your country, in addition to complying with the Community Standards and Advertising Policies, the disclaimer you submit for your ad about social issues, elections or politics must comply with the following guidelines. This information is provided by you during the ad authorization process and will be displayed on your ad’s header.
  10. Cryptocurrency Products and Services: Ads may not promote cryptocurrency trading platforms, software and related services and products that enable monetization, reselling, swapping or staking of cryptocurrencies without prior written permission.
  11. Drug and Alcohol Addiction Treatment: Tripple requires advertisers who wish to run addiction treatment ads targeting the USA to be certified with LegitScript, and apply to Tripple for permission to advertise. Addiction treatment ads include, but are not limited to: Clinical addiction treatment services or websites providing information about in-person treatment, online and in-person support groups, and crisis hotlines for those in recovery or who are seeking information about addiction treatment.
  12. Cosmetic Procedures and Wellness: Ads marketing weight loss products and services must be targeted to people at least 18 years or older. Ads marketing cosmetic surgeries and procedures must be targeted to people at least 18 years or older. Ads marketing dietary, health, or herbal supplements must be targeted to people at least 18 years or older.
  13. Social Casino Games: Ads for social casino games, which are online games that simulate casino gambling (e.g. poker, slots, roulette etc) where there is no opportunity to win money or money’s worth, are allowed only if they are targeted to people 18 years or older.
  14. Promotion of Prescription Drugs: Ads may not promote prescription drugs without prior written permission. The following entities are eligible to apply for permission from Tripple: online pharmacies, telehealth providers, and pharmaceutical manufacturers. Learn how to apply for permission Learn more

  Video Ads Video ads and other dynamic ad types must comply with all of the rules listed in these Advertising Policies, including the Community Standards, as well as the policies below:

  1. Disruptive ContentVideos and other similar ad types must not use overly disruptive tactics, such as flashing screens.
  2. Entertainment Related RestrictionsAds for movie trailers, TV shows, video game trailers, and other similar content intended for mature audiences are only allowed with prior written permission from Tripple and must target people who are 18 years or older. Excessive depictions of the following content within these ads are not allowed
  3. Drugs and alcohol use
  4. Adult content
  5. Profanity
  6. Violence and gore
  5. Targeting
  6. You must not use targeting options to discriminate against, harass, provoke, or disparage users or to engage in predatory advertising practices.
  7. If you target your ads to custom audiences, you must comply with the applicable terms when creating an audience.
  8. Positioning
  9. Relevance All ad components, including any text, images or other media, must be relevant and appropriate to the product or service being offered and the audience viewing the ad.
  10. Accuracy Ads must clearly represent the company, product, service, or brand that is being advertised.
  11. Related Landing Pages The products and services promoted in an ad’s text must match those promoted on the landing page, and the destination site must not offer or link to any prohibited product or service.
  12. Lead Ads Advertisers must not create Lead Ads questions to request the following types of information without our prior written permission.
  13. Account Numbers Ads must not request account numbers, including frequent flyer numbers, loyalty card numbers, or cable or telephone account numbers without our prior permission.
  14. Criminal History Ads must not request information regarding criminal or arrest history without our prior permission.
  15. Financial Information Ads must not request financial information, including bank account numbers, bank routing numbers, credit or debit card numbers, credit scores, income, net worth or how much debt someone has without our prior permission.
  16. Government Issued Identifiers Ads must not request government-issued identifiers, including Social Security numbers, passport numbers or driver’s license numbers without our prior permission.
  17. Health Information Ads must not request health information, including physical health, mental health, medical treatments, medical conditions or disabilities without our prior permission.
  18. Insurance Information Ads must not request insurance information, including current insurance policy numbers, without our prior permission.
  19. Political Affiliation Ads must not request information regarding political affiliation.
  20. Race or Ethnicity Ads must not request information regarding race or ethnicity without our prior permission.
  21. Religion Ads must not request information regarding religion or philosophical beliefs without our prior permission.
  22. Sexual Orientation Ads must not request information regarding sexual orientation or information about the sexual life of the individual, including what gender(s) the person prefers to date, without our prior permission.
  23. Prefill Questions Ads must not request the same or substantially similar information that you could use a Prefill Question to request.
  24. Trade Union Membership Ads must not request information regarding trade Union membership status without our prior permission.
  25. Usernames or Passwords Ads must not request usernames or passwords, including usernames and passwords for existing and new accounts, without our prior permission. If you want to direct people to sign up for an account with your site or service, you should use the Clicks to Website or Website Conversions objective when you run your ads.
• Use of Our Brand Assets: For ads that feature the Tripple or Instagram brands please refer to the Tripple Brand Guidelines to review brand guidelines and download approved assets. Contact ads@tripple.social with any further questions.
  1. Brand Endorsement Ads must not imply a Tripple endorsement or partnership of any kind, or an endorsement by any other Legac-E LLC Company.
  2. Brand Usage in AdsAds linking to Tripple content (including posts, groups, events or sites that use Tripple Login) may make limited reference to “Tripple” or “Legac-E LLC” in ad text for the purpose of clarifying the destination of the ad. Ads should not represent the Tripple brand in a way that makes it the most distinctive or prominent feature of the creative. Tripple brand assets should not be modified in any way, such as by changing the design or color, or for the purpose of special effects or animation.
  3. Copyrights & Trademarks All other ads and landing pages must not use our copyrights, trademarks, or any confusingly similar marks, except as expressly permitted by the Tripple Brand Guidelines above, or with our prior written permission. Contact ads@tripple.social with questions.
  4. User Interface ScreenshotsWhen featuring the Tripple, Messenger or Instagram User Interface (UI) in an ad, it must accurately depict how the UI currently appears and functions in product. If an action or functionality depicted cannot happen in the current product or within the current UI then it cannot appear to happen in an ad. Depictions of the UI in ads must be featured within the context of a relevant device (ex, mobile or desktop) and as permitted by the Tripple Brand Guidelines. The UI may not be modified in any way, including, but not limited to: adding special effects, interference or animation. Glyphs or elements of the UI may not be used separately or individually.
• Data Use Restrictions:
  1. Ensure any ad data collected, received or derived from your Tripple ad (“Tripple advertising data”) is only shared with someone acting on your behalf, such as your service provider. You are responsible for ensuring your service providers protect any Tripple advertising data or any other information obtained from us, limit their use of all of that information, and keep it confidential and secure.
  2. Don’t use Tripple advertising data for any purpose (including retargeting, commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by Tripple) and only to assess the performance and effectiveness of your Tripple advertising campaigns.
  3. Don’t use Tripple advertising data, including the targeting criteria for your ad, to build, append to, edit, influence, or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device.
  4. Don’t transfer any Tripple advertising data (including anonymous, aggregate, or derived data) to any ad network, ad exchange, data broker or other advertising or monetization related service.
• Things You Should Know:
  1. The Advertising Policies apply to (1) ads and commercial content served by or purchased through Tripple, on or off the Tripple services, including ads purchased under AAAA/IAB Standard Terms and Conditions, (2) ads appearing within apps on Tripple. Your use of Tripple’s advertising products and services is part of “Tripple” under Tripple’s Statement of Rights and Responsibilities and is subject to the SRR. You may be subject to additional terms or guidelines if you use certain Tripple advertising-related products or services.
  2. Advertisers are responsible for understanding and complying with all applicable laws and regulations. Failure to comply may result in a variety of consequences, including the cancellation of ads you have placed and termination of your account.
  3. We do not use sensitive personal data for ad targeting. Topics you choose for targeting your ad don’t reflect the personal beliefs, characteristics or values of the people who use Tripple.
  4. Once displayed, ads are public information. Ads may be re-shared and accessed outside of the targeted audience, including from the Tripple Page running the ads or within Tripple Products. If users have interacted with your ad, your ad may remain on Tripple products (for example, shared until the users delete it or visible to users through their account tools). If your ad is a political ad, it will be displayed in our Ad Archive. This means that Tripple may display (at no cost to you) and provide access to the ad content and creative, as well as information about the ad campaign (such as total spend and delivery data) for a period of seven (7) years from the completion of your order. Tripple may disclose your advertising content, and all information associated with your advertising, to a governmental entity or body if Tripple believes that disclosure would assist in a lawful investigation.
  5. If you are managing ads on behalf of other advertisers, each advertiser or client must be managed through separate ad accounts. You must not change the advertiser or client associated with an established ad account; set up a new account. You are responsible for ensuring that each advertiser complies with these Advertising Policies.
  6. As stated in our Community Standards, you must not sell, rent, buy or exchange site privileges, such as administrative access, for assets that belong to you or that you manage. Helping anyone evade or circumvent our enforcement of our policies or terms of service is also prohibited.
  7. We reserve the right to reject, approve or remove any ad for any reason, in our sole discretion, including ads that negatively affect our relationship with our users or that promote content, services, or activities, contrary to our competitive position, interests, or advertising philosophy.
  8. For policies that require prior written permission, Tripple or a Legac-E Company may grant these permissions.
  9. These policies are subject to change at any time without notice.
• SELF-SERVE AD TERMS: These terms apply when you use self-serve advertising interfaces to create, submit, or deliver advertising or other commercial or sponsored activity or content. Self-Serve Ad Terms The following terms (“Self-Serve Advertising Terms” or “Self-Serve Ad Terms”) apply to your use of Tripple Products (such as the self-service advertising interfaces and APIs) for creation, submission and/or delivery of any advertising or other commercial or sponsored activity or content (collectively, “Self-Serve Ad Interfaces”) and any order you place through the Self-Serve Ad Interfaces (“Order”). You can target your desired audience by buying ads to be delivered on Tripple, or any place we serve ads. When you place an Order, you will tell us the type of advertising you want to buy, the amount you want to spend, and your bid. If we accept your Order, we will deliver your ads as inventory becomes available. When serving your ad, we use best efforts to deliver the ads to the audience you specify or to achieve the outcome you select, though we cannot guarantee in every instance that your ad will reach its intended target or achieve the outcome you select. Your ads must comply with all applicable laws, regulations, and guidelines, as well as our Advertising Policies. Failure to comply may result in a variety of consequences, including the cancellation of ads you have placed and termination of your account. We may reject or remove any ad for any reason. You will pay for your Orders in accordance with the following: You will comply with our Community Payments Terms to the extent applicable. You will pay all amounts specified in each Order you place, along with any applicable taxes. The amount you owe for each Order will be calculated based on our tracking mechanisms. By placing an Order, you authorize us to obtain your personal and/or business credit report from a credit bureau, either when you place an Order or at any time thereafter. You are responsible for maintaining the security of your advertising account, and you understand that you will be charged for any Orders placed on or through your advertising account. If you are making direct debit payments, you agree that we can charge you any amount that falls within the range you agreed to upon signup. We will notify you in advance if any charge will exceed the agreed-upon range. You can cancel an Order at any time, but your ads may run for 24 hours after you notify us, and you are still responsible for paying for all ads that run. The amounts we charge you may be subject to and include applicable taxes and levies, including without limitation withholding taxes. You are responsible for bearing and remitting any taxes that apply to your transactions. You will indemnify and hold us harmless from and against any claim arising out of your failure to do so. If your payment method fails or your account is past due, we may take additional steps to collect past due amounts. You will pay all expenses associated with such collection, including reasonable attorneys’ fees. Past due amounts will accrue interest at 1% per month or the lawful maximum, whichever is less. We may allow you to purchase ads with an “Advertiser Balance,” which is a pre-paid balance that can be used solely to purchase ads on Tripple. Advertiser Balances are only for business or commercial purposes. Advertiser Balances are non-refundable except where required by law. Tripple is not a bank and does not offer banking services; accordingly, Advertiser Balances do not earn interest, are not deposit obligations, and are not insured by the Federal Deposit Insurance Corporation, the Financial Services Compensation Scheme, or any other entity or insurance scheme, whether governmental or private. You will fall under one of two categories depending on your payment method: invoiced or non-invoiced client. Invoiced clients are those for whom Tripple sets a maximum spending limit and issues invoices on a periodic basis for payment in accordance with the applicable invoicing terms. Non-invoiced clients are those who must make payments at the time of purchase itself. In its sole discretion, Tripple may classify clients as invoiced clients based on factors such as ad spend and creditworthiness. From time to time, we need to test improvements to our audiences and delivery systems, which could impact your advertising. Our testing is designed to improve the effectiveness of your advertising performance. We reserve the right to test when we believe it will be beneficial for advertiser performance. We will determine the size, placement, and positioning of your ads. Scheduling of delivery is subject to availability and may not be continuous. We do not guarantee the reach or performance that your ads will receive, such as the number of people who will see your ads or the number of clicks your ads will get. We cannot control how clicks are generated on your ads. We have systems that attempt to detect and filter certain click activity, but we are not responsible for click fraud, technological issues, or other potentially invalid click activity that may affect the cost of running ads. Our license to deliver your ad will end when we have completed your Order. You understand, however, that: Once displayed, ads are public information. Ads may be re-shared and accessed outside of the targeted audience (including from the Tripple Page running the ads or within Tripple Products). If users have interacted with your ad, your ad may remain on our Products (e.g., shared until the users delete it or visible to users through their account tools). If your ad is about Social Issues, Elections or Politics, Tripple may display (at no cost to you) and provide access to the ad content and creative, and information about the ad campaign (such as total spend and delivery data, and targeting information) for a period of seven years from the completion of your order. You consent that Tripple may disclose your advertising content, and all information associated with your advertising, to a governmental entity or body if Tripple believes that disclosure would assist in a lawful investigation. We will provide you with reports about the kinds of people seeing your ads and how your ads are performing. Your use of these reports is subject to the Data Use Restrictions in our Advertising Policies. We may provide a business, and all those who advertise for the business, with information about the number of ads being run for the business across the Tripple Products and any applicable restrictions on those ads. We offer tools to provide transparency to our users about how Tripple advertising works and control over their ads experience, including information sufficient to show them why they are being shown specific ads. You agree that information associated with your advertising may be included in these tools, and that those tools may impact your ability to advertise to those users or to prevent them from seeing your ads. You will not issue any press release or make public statements about your relationship with Tripple or the Legac-E LLC Products without our prior written permission. If you are placing ads on someone else’s behalf, you must have permission to place those ads, and agree as follows: You represent and warrant that you have the authority to and will bind the advertiser to these Self-Serve Ad Terms and the Terms of Service, and the Commercial Terms, to which you also agree. If the advertiser you represent violates these Self-Serve Ad Terms, the Terms of Service, or the Commercial Terms, we may hold you responsible for that violation. You agree that we may provide campaign reporting information to the end advertiser for whom you placed a campaign. We may ask you to review and accept supplemental terms that apply to your use of a specific feature or functionality made available through the Self-Serve Ad Interfaces. To the extent those supplemental terms conflict with these Self-Serve Ad Terms, the supplemental terms will govern with respect to your use of the specific feature or functionality to the extent of the conflict. We may change or update these Self-Serve Ad Terms from time to time and your continued use of the Self-Serve Ad Interfaces constitutes acceptance of those changes. Contracting party: If you reside or have your principal place of business in the United States or Canada, Legac-E LLC provides the Self-Serve Ad Interfaces. If you reside or have your principal place of business outside the United States or Canada, contact ads@tripple.social for more information. Notwithstanding the above, advertisers in some countries may be subject to special provisions regarding Orders they place, including, under certain circumstances, that they contract directly with Tripple affiliate companies solely for purposes of placing Orders. For the avoidance of doubt, regardless which entity you contract with (as described in Sections 16.a, 16.b and 16.c), Tripple’s Advertising Policies (and its Community Standards as incorporated) are enforced under the Terms of Service by the entity that provides the Legac-E LLC products under the applicable Terms of Service in your region. Any claim, cause of action, or dispute that arises out of or relates to these Self-Serve Ad Terms is subject to the disputes resolution clause in the Commercial Terms. These Self-Serve Ad Terms will terminate in the event of any termination of the Commercial Terms, but the following provisions will still apply: the lead-in paragraph, Sections 2, 4, 8-12 and 15-18.
• PAGES, GROUPS, AND EVENTS POLICY: These guidelines apply if you create or administer a Tripple pages, charity, community service, group, or event, or if you use Tripple to communicate or administer a promotion. Overview Understanding Our Policies The following terms, as well as our Data Policy, Community Standards, and Terms of Service, apply to all creators and administrators of Pages, Groups and Events on Tripple. You are responsible for ensuring that your pages, charity, community service, group, or event complies with all applicable laws, statutes, and regulations. General Policies for Pages, Groups, and Events Prohibited Business Practices Pages, Charities, Community Services, Groups, or Events must not promote products, services, schemes or offers using deceptive or misleading business practices, including those intended to scam people out of money or personal information. Impersonation Pages, Charities, Community Services, Groups, or Events must not impersonate or falsely represent a brand, entity, or public figure. Where a Page, Group, or Event is being used to express support for or interest in a brand, entity, or public figure, it must make clear in the name or description that it is not an official representation. Gambling Pages, Charities, Community Services, Groups, or Events must not promote online gambling, or gaming where anything of monetary value (including digital currencies) is required to play and anything of monetary value forms part of the prize, without our prior written permission. Common types of gambling or gaming activities which may require permission include betting, lotteries, raffles, casino, fantasy sports, bingo, poker, skill game tournaments and sweepstakes. Inaccurately Tagged Content Pages, Charities, Community Services, Groups, or Events must not inaccurately tag content or encourage users to inaccurately tag content. Incentivization Pages, Charities, Community Services, Groups, or Events must not incentivize people to misuse Tripple features or functionality. Drug and Alcohol Addiction Treatment Pages, Charities, Community Services, Groups, or Events must not promote drug and alcohol addiction treatment centers that are misleading, engaging in practices that are harmful to patients, or otherwise violating applicable laws. Platform Policy Apps on Pages, Charities, Community Services, Groups, or Events must comply with the Developer Policies and Platform Terms. Promotions on Pages, Groups, and Events Communicating a Promotion If you use Tripple to communicate or administer a promotion (ex: a contest or sweepstakes), you are responsible for the lawful operation of that promotion, including: The official rules; Offer terms and eligibility requirements (ex: age and residency restrictions); and Compliance with applicable rules and regulations governing the promotion and all prizes offered (ex: registration and obtaining necessary regulatory approvals). Required Content Promotions on Tripple must include the following: A complete release of Tripple by each entrant or participant; and acknowledgement that the promotion is in no way sponsored, endorsed, administered by or associated with Tripple. Administration of a Promotion Promotions may be administered on Pages, Charities, Community Services, Groups, or Events, or within apps on Tripple. Personal Timelines and friend connections must not be used to administer promotions (ex: “share on your Timeline to enter” or “share on your friend’s Timeline to get additional entries”, and “tag your friends in this post to enter” are not permitted). Assisting Promotions Tripple will not assist you in the administration of your promotion, and you agree that if you use our service to administer your promotion, you do so at your own risk. Collection of Data on Pages, Groups, and Events Collecting Data from Users If you collect content and information directly from users, your Pages, Charities, Community Services, Groups, or Events must make it clear that you (and not Tripple) are collecting it, and must provide notice about and obtain user consent for your use of the content and information that you collect. Regardless of how you obtain content and information from users, you are responsible for securing all necessary permissions to reuse their content and information. Automated Collection of Data Your Pages, Charities, Community Services, Groups, or Events must not collect users’ content or information, or otherwise access Tripple, using automated means (such as harvesting bots, robots, spiders, or scrapers) without written permission from Tripple. Calls to Action Your Pages, Charities, Community Services, Groups, or Events cannot use information obtained from a person’s interaction with your Page’s call-to-action button for any purpose other than to provide the service associated with the call-to-action button. If you want to use this information for any other purpose, first obtain a person’s explicit consent. Processing of Data for Page Insights in the EEA Where you are in the EEA, the processing of data for Page Insights may be subject to the Page Insights Controller Addendum Page Insights Controller Addendum, which forms part of this Pages, Charities, Community Services, Groups, or Events policy. Pages-Specific Policies Page Names Pages, Charities, Community Services, Groups, or Events’ names must not include profanity, excessively incorrect grammar or punctuation, and must not consist solely of generic terms or locations. Content Visibility Content posted to a Page, Charity, Community Service, Group, or Event is public and can be viewed by everyone who can see the Page. Cover Photos and Profile Pictures Your Page’s cover photo or profile picture must not include a verified checkmark, and also must not include third-party products, brands or sponsors. Online Pharmacies Pages must not promote the sale of prescription pharmaceuticals. Pages for online pharmacies may be permitted with Tripple’s prior approval. Age Gating You must restrict access by age as necessary to comply with applicable laws and regulations. Post Preview When sharing a third party link from your Page, you must not edit any elements of the post preview. Upload Functionality You must not misuse Tripple’s upload functionality in connection with your Page. Name Change and Merges Name changes and merges must not result in a misleading or unintended connection and must not substantially change the Page’s subject matter. Regulated Goods or Services Pages promoting the sale of regulated goods or services must comply with our Community Standards. Traffic Diversion You must not accept anything of value to drive traffic to an app or site that engages in traffic arbitrage, or one that contains a disproportionate volume of ads relative to content, or content that is highly sexual, shocking, clickbait, or promotes scams. Sharing Content Content you post to your Page may be reshared by other admins of the Page to other Tripple Products connected to the Page. Limited Originality of Content Pages must not post or share content that primarily consists of minimal original content. Branded content must comply with the Tripple Branded Content Policies. Necessary Disclosures Your Page must include all necessary disclosures to people using Tripple, such as any disclosures needed to indicate the commercial nature of content posted by you. Events-Specific Policies Automated Events Events cannot use automated means to generate event invites. Cost Disclosures Events must provide clear and up-front disclosure for any actions or additional costs associated with an event ticket purchase. Misleading Event Changes Changes to an event must not result in a misleading or unintended connection and must not substantially change the event.
• COMMERCE POLICIES: These guidelines outline the policies that apply when you offer products and services for sale on Tripple. Overview Products sold on Tripple must comply with our Commerce Policies.. Our Commerce Policies provide rules on the types of products and services that can be offered for sale on Tripple. Buyers and sellers are also responsible for complying with all applicable laws and regulations. Failure to comply may result in a variety of consequences, including, but not limited to, removal of listings and other content, rejection of product tags, or suspension or termination of access to any or all Tripple commerce surfaces or features. If you repeatedly post content that violates our policies, we may take additional action on your account. We reserve the right to reject, approve, or remove any listing for any reason at any time, in our sole discretion. Appeal the Decision If your listing has been rejected for violating our Commerce Policies and you feel it was a mistake, you can request a review by contacting us on ads@tripple.social Prohibited Content Buying or selling of the following is prohibited on Tripple commerce surfaces and features: Community Standards Commerce listings must not violate our Community Standards. Adult Products Listings may not promote the buying, selling, or use of adult products. Alcohol Listings may not promote the buying or selling of alcohol. Body Parts and Fluids Listings may not promote the buying or selling of human body parts or fluids. Digital Media and Electronic Devices Listings may not promote the buying or selling of devices that facilitate or encourage streaming digital content in an unauthorized manner or interfering with the functionality of electronic devices. Discrimination Listings, and commerce Messenger threads, must not wrongfully discriminate or suggest a preference for or against people because of a personal characteristic, included but not limited to, race, ethnicity, color, national origin, citizenship, religion, age, sex, sexual orientation, gender identity, family status, marital status, disability, or medical or genetic condition. Listings must comply with all applicable laws prohibiting discrimination. This includes but is not limited to discrimination for housing listings. Documents, Currency, and Financial Instruments Listings may not promote the buying or selling of real or fake documents, currency, financial instruments and virtual currency. Gambling Listings may not promote the buying, selling or facilitation of online gambling for money or money’s worth, including digital currencies. Online gambling includes gaming, betting, lotteries, raffles, casino, fantasy sports, bingo, poker and sweepstakes in an online environment. Hazardous Goods and Materials Listings may not promote the buying or selling of hazardous materials and substances. Human Exploitation and Sexual Services Listings may not promote any form of human trafficking, prostitution, escort, or sexual services. Ingestible Supplements Listings may not promote the buying or selling of ingestible supplements. Jobs Listings on commerce products may not promote job opportunities. This prohibition includes job opportunities that fully describe the associated product or business model, as well as job opportunities that are misleading, deceptive, fraudulent or have an unclear business model. Land, Animals, and Animal Products Listings may not promote the buying or selling of animals or animal parts, or land in ecological conservation areas. Medical and Healthcare Products Listings may not promote medical and healthcare products and services, including medical devices, or smoking cessation products containing nicotine. Misleading, Violent, or Hateful Listings may not contain misleading, violent, or hateful products and offers. No Item for Sale Listings may not promote news, humor, or other content that does not offer any product for sale. Prescription Products, Drugs, and Drug Paraphernalia Listings may not promote the buying or selling of drugs, drug paraphernalia, or prescription products. Recalled Products Listings may not promote the buying or selling of recalled products. Services Services may not be listed. Sexually Positioned Products Listings may not position products or services in a sexually suggestive manner. Stolen Goods Listings may not promote the buying or selling of items that have been stolen. Subscriptions and Digital Products Listings may not promote the buying or selling of downloadable digital content, digital subscriptions, and digital accounts. Third-Party Infringement Listings may not contain content that infringes upon or violates the intellectual property rights of any third party, including copyright or trademark. This includes, but is not limited to, the promotion or sale of counterfeits, such as goods that copy the trademark (name or logo) and/or distinctive features of another company’s products to imitate a genuine product. Tobacco Products and Related Paraphernalia Listings may not promote the buying or selling of tobacco products or tobacco paraphernalia. Used Cosmetics Listings may not promote the buying or selling of cosmetics that have been used, or that are not sold in their original packaging. Weapons, Ammunition, and Explosives Listings may not promote the buying, selling, or use of weapons, ammunition, and explosives. Restricted Content The sale of the following is restricted on Tripple Commerce Products: Events or Admission Tickets The buying and selling of tickets is restricted. Gift Cards and Vouchers The buying and selling of gift cards or vouchers is restricted.
• LEGAC-E LLC BRAND RESOURCES:Please submit a request for permission when you need to use brand assets in any of the following: Marketing or advertising that appears on TV or online Books, plays, TV shows and film scripts Print packaging Advertising appearing on our products will be reviewed by our Ad Policy team and does not require permission here. For more details contact us on ads@tripple.social All other forms of marketing do not require permission but must use the officially provided assets and abide by the guidelines on this site. Please note that we can only process requests made in English.
• MUSIC GUIDELINES: These guidelines outline the policies that apply if you post or share content containing music on Legac-E Products. Music Guidelines These supplemental terms apply if you post or share any videos or other content containing music on any Tripple Products. You are responsible for the content you post People use our Products to share content with their family and friends. Keep in mind you remain solely responsible for the content that you post, including any music that features in that content. Nothing in these terms constitutes any authorization by us with respect to any use of music on any of our Products. Use of music for commercial or non-personal purposes in particular is prohibited unless you have obtained appropriate licenses. You may not use videos on our Products to create a music listening experience. We want you to be able to enjoy videos posted by family and friends. However, if you use videos on our Products to create a music listening experience for yourself or for others, your videos will be blocked and your page, profile or group may be deleted. Unauthorized content may be removed If you post content that contains music owned by someone else, your content may be blocked, or may be reviewed by the applicable rights owner and removed if your use of that music is not properly authorized. You may not be able to post or access videos containing music in every country of the world We want you to be able to share videos with your family and friends wherever they are, but any music in your video, if it is allowed at all, may not be available in all countries of the world.